puredrifting
Major Contributor
I generally agree with you Ned but I include the 17-55 2.8 IS as the general lens "included" with my camera. I charge $75.00 per day to bring the 70-200 2.8 IS II lens as it is a longer speciality lens. While it would take a long time to recoup the costs, I feel I could charge my clients an extra $100.00 for the Canon 18-80 and they would pay for it. I could ask them, "Are you okay with our standard handheld lens or would you like to use a higher end lens with servo zoom?" For certain projects, especially b-roll or handheld interviews, a servo lens is invaluable. I would show them a picture of each lens. Guess it just depends on your market and clients, but my clients would be willing to pay a bit more for a $6,500.00 lens versus an $850.00 lens, they understand the glass versus $$ equation.
As far as the RED equation, wow, those are some terrible business people, giving away a $40k or $50k camera package for free.
As far as the RED equation, wow, those are some terrible business people, giving away a $40k or $50k camera package for free.
