Well, it does kind of look obscure (in comparison to how the larger DSLRs look on rigs, they kind of fill them up a bit more). Take the viewfinder away and maybe you'll know what I'm talking about. Obviously it functions fantastically and that's all that matters, but these Sony's are so thin and small that even the lenses look strange on them (like some sort of lens cap). Like I said, it's the functionality that matters (which seems top-notch, for the price obviously), but it will take some getting used to.