Of interest in the video is the shot of the sensor that looks like a 16x9 sensor. Is that marketing or is the sensor a real 16x9 sensor rather than a still camera sensor that is cropped?
The specs are markedly absent total-pixel vs effective-pixel information, which I took to mean that it may well be. Does it make a difference though (aside from indicating a possibly overly optimistic bet on the size of the market)? Maybe it explains why it's being used on three different camera setups?
