Get Moving -- Dmitry Kichenko

This goes to show how digital vs film isn't really about the medium, but the artist. I liked your commercial, but it just as easily could have been shot on a DVX and looked just as good.

My favorite part of your commercial was the ending credits. There was a certain style that reminded me of old film optics. I also liked the color changing work. I admire that you decided to shoot on film, and your music selection was fitting.

I think I get the ad. It's for a collection of shoes that are already established. They don't change much over the years, much like Chuck Taylors. They do however come up with different colors every year to match differing trends. Like some years pastels are in, other years earth tones etc. etc.

Good job.
 
I think I could probably pull this off with a DVX but: a) I'm an anti-digital freak stuck in the 60s; b) there is no way DVX, or even Red, would compete with 50D stock lattitude-wise on the more contrasty shots here.

:)

Thanks for the comment.

P.S. Let's see how fast this thread turns into Red vs. Film. I'm betting my money on film as most people around here have never even held a Red in their hands.
P.S.S. For me it's all about working with gear that's older than me or, as in most cases, older than my parents. I fancy vintage technology and making new things with old forgotten gear. Chances are 30 years from now I will pick up a DVX at a garage sale for $5 and shoot a feature on it. If I will still be able to find tape for it of course. :) Film scores again.
 
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A bunch of people have played around with prototypes. Call up Peter Jackson or better his DP or cameraman, I'm sure he'll have some impressions to share.
 
<Calls Peter Jackson>
...ring...
...ring...
<PJ> Allo?
<ME> Hey, Peter how'd you like your RED camera?
<PJ> It's alright. Prefer film though.
<ME> Got it. Thanks.
-Click-

Pshew. That's resolved now, forever! =)
 
I think I could probably pull this off with a DVX but: a) I'm an anti-digital freak stuck in the 60s; b) there is no way DVX, or even Red, would compete with 50D stock lattitude-wise on the more contrasty shots here.

:)

Thanks for the comment.


Dmitry,

I hear you on the stock latitude being better than digital. I too love the aesthetic of film, especially 16. It's just that this spot was shot so quickly, and some of it seemed over exposed. I get a feeling you're not that experienced exposing the stock (no biggie, gotta get he practice in somewhere, right?) I think if you had a DVX, or HVX you could have used the LCD and zebra settings to get a brilliant looking image.

I should not have said "This goes to show how digital vs film isn't really about the medium, but the artist.", because the more I thought about it, the faults had nothing to do with the art. It had to do with the technical aspects. I apologize for saying something so rude.

I liked your commercial a great deal. I'm a big fan of drastic color manipulation like you did.
 
Well, this was negative stock, so I overexposed by about half a stop just like I always do with still negative film since the response curve for this stock has a more gentle slope at the white end. The transfer seemed to add a bit of brightness too as before sending the film out I scanned a few frames out of most shots from the reel on my negative scanner and everything was properly exposed.

Either way I kept the shots slightly overexposed and washed out as I wanted to approach the look of an old 16mm reel from the 60s. And as I've mentioned, instead of importing shots into Shake for colour correction like I initially intended, I ended up making minor adjustments mostly to the blacks right within FCP. The resulting image is very much like the original negative.
 
Oh, and once again, my choice to shoot on film was not dictated by latitude or any technical aspects for that matter. In fact, I was meaning to shoot Ektachrome positive stock but found out that processing for it is a lot more expensive than for negative stock. It was more about the fact that I don't like digital as a medium. I just don't. Digital bullied me at school and then stole my girlfriend. And then my boyfriend. So I picked film.
 
Yeah, I'm weird like that. I always choose the most expensive and complicated way to get things done. It's never boring.
 
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