So, not a camera rumor but a camera manufacturer news. Canon just bought Toshiba's medical imaging unit for ~ $6B. Toshiba has been in major troubles lately due to a financial scandal and has been selling off assets. Fujifilm apparently tried to outbid Canon but Toshiba didn't give them a time of day (and Fujifilm is none too happy about that).
Camera rumors for 2016?
- Thread starter Giriki
- Start date
Samuel H
Major Contributor
"The camera will be everything you've been waiting for", from a manufacturer that has come out with one underperformer after another in the <$3K market for the past four years, sounds to me like wishful thinking. Or a marketing attempt to try to keep users from flying away to other brands.
The market is shifting, Canon's been a year late. What I keep hearing in camera stores is that the Sony A6000 is the most popular camera model they sell.
There will be some post NAB announcements too but really it was very quiet show.
Thomas Smet
Veteran
Or turn your gaze to the vast amount of great cameras already out there. Chasing what a new camera might be is like chasing a rainbow. There are more important things to worry about in this industry.
Where's the fun in that?
I think everything gets announced on the first day. I think the trend this year is to announce stuff, especially cameras, before NAB or after it. I expect some companies to announce new stuff later this spring/early summer. It's more strategic, probably.
There were new high end pro studio cameras from Sony, 4K camcorders from Panasonic (+ VLT was shown in advance) and there has to be a Red stand with Raven, Scarlett W and Weapon somewhere. Kinefinity gave it a shot, as did that super secret modular camera that won't ship until December (if ever). Canon chose not to exhibit their C500 replacement and there were no new high end cinema breakthroughs from ARRI, Panasonic or Sony or the more affordable gear from JVC, Nikon and Samsung RIP.
It has been a bit ho-hum overall but still more than absolutely nothing.
It has been a bit ho-hum overall but still more than absolutely nothing.
It hasn't been ho-hum at all. There's a lot of amazing stuff here... But the biggest take away is really that we haven't even reached the potential of what we already have. We've had cameras that record hdr, yet only now are we seeing monitors that can show hdr.
Ang Lee's demo was pretty incredible, and used current cameras.
Let's face it, most people who are looking for camera announcements aren't ever going to use what they have to its potential... Which is why they are so keen on new cameras...
Ang Lee's demo was pretty incredible, and used current cameras.
Let's face it, most people who are looking for camera announcements aren't ever going to use what they have to its potential... Which is why they are so keen on new cameras...
This. Fixed t a little.
Thomas Smet
Veteran
Agreed. NAB is not just a place for new cameras. NAB is for the broadcast industry that includes everything from lights and tripods to cables and adapters. There is so much more that makes the broadcast world tick other than just the cameras.
Cinema related tools make up a very small percentage of what is at NAB and DSLR type cameras or cameras in that price range are rarely a focus at NAB. The new Varicam LT is a pretty amazing new cinema camera. Sure its out of most of our price ranges but its not out of the price range of the kind of people that have attended NAB for decades.
Take BMD as an example this year. Its easy to look at them and think they are a bit boring this year but they have had a huge amount of new products developed for NAB this year. They just happen to mostly be focused at the broadcast world. The stuff broadcast engineers get all tingly inside for. I for one am glad to see BMD work on enhancing support for their current cameras instead of dropping their cameras every year and moving on to the next new shiny toy. BMD wanted to work their way up to a solid 4k and 4.6k camera and they have finally made that happen. Now its time to support those cameras and create a a more detailed plan of what to support in the future.
Most consumer displays have 6 stops now and heading toward 10 with the HDR. Cameras have been able to capture 10 for a while. The key in the latest development has been in emulating the "film look", which require more stops for a smooth highlight roll-off.
In any case, when half of the big name manufacturers decide to essentially sit the major trade show out while there are still product gaps to be filled defines the ho-hum for me.
PS. As I'd mentioned in another thread, a camera with URSA 4.6 specs at URSA 4.6 prices but from a major manufacturer would have created a lot of attention. As it is, unless the FS5 Raw upgrade shows to be a major step up, the NAB 2016 is ho-hum indeed.