Use "Red Rocker" Sammy Hagar for marketing campaign

chrischaput

New member
By using Sammy Hagar in a marketing campaign, Red can bridge several generations of users from those who remember Montrose and Eddie Van Halen, to those who associate Sammy with the "Girls Gone Wild" visuals that accompany his Cabo Wabo scene. Sammy is a rock 'n roll classic, the original Red Rocker (RedRocker.com), and can belt out his trademark lyrics in his song known simply as Red.

"Red, (RED!) I want red, there's no substitute for red. Red (RED!), paint it red..."

Just as we'd all like front row seats at a small venue concert with Sammy and friends, we'd all like to be rockin' a Red camera where the action is.
 
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