Red Distribution

Red Distribution

  • Worldwide domintation!

    Votes: 23 47.9%

  • Keep it down.

    Votes: 19 39.6%

  • Who cares?!

    Votes: 6 12.5%
  • Total voters
    48
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optica

optica

New member
Hi All,

Is anyone aware of how Red Digital Cinema plans to distribute, sell, support and/or resell the Red Camera and extra's overseas?

There are many foreign film industries where the Red Camera would clearly take off, for budget reasons and just because it a hot camera, obviously. Surely business deals to take this movement global would not go amiss.

Also there is the issue of supply and demand.

Peace and Light.
Optica
 
Last edited:
optica said:
Hi All,

Is anyone aware of how Red Digital Cinema plans to distribute, sell, support and/or resell the Red Camera and extra's overseas?

There are many foreign film industries where the Red Camera would clearly take off, for budget reasons and just because it a hot camera, obviously. Surely business deals to take this movement global would not go amiss.

Also there is the issue of supply and demand.

Peace and Light.
Optica
Click to expand...

Hi,

Bear in mind that not having dealers or a big distribution network keeps costs far lower. That benefit it passed on in Red's pricing.

Stephen
 
Hi,

Bear in mind that not having dealers or a big distribution network keeps costs far lower. That benefit it passed on in Red's pricing.

Stephen
Click to expand...

I am not that bothered about dealers or distribution.

I am bothered big time, if i have to send my camera to USA if it goes faulty or needs an update etc.

Michael
 
Yes Mike. I'm with you too. I'm not a fan of closed, sewn-up, local distribution deals, but one does pay the price when it comes to support. There probably isn't an easy answer, particularly at this stage in Reds development. I suppose there will be lots of fingers being crossed when purchase days comes amongst all of us overseas reservation holders.

Martin
 
mike the beginner said:
I am bothered big time, if i have to send my camera to USA if it goes faulty or needs an update etc.
Michael
Click to expand...

Hi Mike,

Having used US made motion control systems & Cameras whilst living in the UK & Europe, over the last 20+ years I can tell you that is something you will have to get used to!

I have also jumped on a plane from Heathrow - LAX Sunday afternoon, Leaving LAX Monday Afternoon with fixed equipment!

Stephen
 
I would really like RED to eventually open up to global distribution, but always follow a "everyone knows the price" model similar to the way Apple does things.

One thing I really hate about high end gear is that you really feel like you are getting constantly screwed on price, or that someone is getting a better deal. "Who are you? what do you need it for? how much can you afford? Okay, here is the price (here is what I think I can screw you for). With Apple, and now Red, it is "here is the price and where did you want it shipped?"

It makes a huge difference in the consumer's mind and the advertised, reasonable, "price" of RED instead of an inflated MSRP, I think had a lot to do with the explosive acceptance and enthusiasm for the camera.

If they open it up, you choose your distributor based on relationship, location, support--not based on price as it is always the same.

If they keep it direct sales only--I'm okay with that too because I am just an hour or so north of the factory!
 
You could consider buying from a reseller. But since everybody is buying wholesale, there'll be a markup from Red's price.

Not to mention our friend the rental house for mission critical applications.... or buy an extra.
 
Hi Mike,
Having used US made motion control systems & Cameras whilst living in the UK & Europe, over the last 20+ years I can tell you that is something you will have to get used to!

I have also jumped on a plane from Heathrow - LAX Sunday afternoon, Leaving LAX Monday Afternoon with fixed equipment!

Stephen
Click to expand...

I get your point Stephen but.....You are at one end of the scale and i am at the farthest away end. I would like to see a UK based TRUSTED dealer who will only charge you for what is needed and the proper time spent servicing/repairing your camera at a fair price.

One point worth noting is that those who are from overseas and decide to fly over to collect their camera might like to think this through...carefully.

If at any time you do need to send your camera back to red you better have all your receipts, your import duty paid and your receipt for VAT all photo copied. If anyone decides to er......forget to pay their import duty and VAT on entering your country back home you might well get a shock when you get asked to show such proof when you send red one off for repair:embarasse

There are few free lunches these days i suppose.

Michael
 
I would prefer RED to keep total control of their product and become a model for every other tech company with regard to service to their customer base. Given the way they have started, I would be disappointed by anything less.
Aloha
-A
 
Ok, I'm hearing ya'll on RED keeping it tight.

Reselling will up price for sure.

But what about distribution? Will RED go global? Lets's hope they get it out to far lying regions?
 
Poi Boy said:
I would prefer RED to keep total control of their product and become a model for every other tech company with regard to service to their customer base. Given the way they have started, I would be disappointed by anything less.
Aloha
-A
Click to expand...


great post Poi.. great post.
 
ThomSteinhoff said:
I would really like RED to eventually open up to global distribution, but always follow a "everyone knows the price" model similar to the way Apple does things.

One thing I really hate about high end gear is that you really feel like you are getting constantly screwed on price, or that someone is getting a better deal. "Who are you? what do you need it for? how much can you afford? Okay, here is the price (here is what I think I can screw you for). With Apple, and now Red, it is "here is the price and where did you want it shipped?"
Click to expand...

I have to admit that Apples pricing model is very consumer friendly. It is stress free because you know that everyone gets the same price... somehow that feels good. You don't spend time looking around trying to get the best deal and then agonizing that you might have got a better deal if you had gone somewhere else or pushed that bit more..... But.

Apple isn't a friendly, happy, consumer loving company... it is all business. Steve Jobs is a shrewd businessman who has a nose for what makes consumers tick. I suspect it is closer to the truth that Apple is just screwing everyone.

Martin
 
Yes, paperwork is a hassle - we get to do extra work so that government workers have paper to shuffle to justify their jobs, as a bonus we get to pay extra tases and fees - Big Fun! However, due to the competitive nature of the global shipping business we can take advantage of relatively cheap overnight or second day delivery from almost anywhere. I would rather ship it to Red despite the issues involved and get it fixed right.

In my perfect scenario Red would provide telephone support for a small fee that would make it possible to fix some things in the field. They could also offer a replacement sent the day you call via a service contract, it would likely be a pricey option but worth it for some.

I also hope that their commitment to modular design will make part swapping in the field realistic for handy ops. They have shown a commitment to industrial design so I am optimistic that the shipping product will lend itself to modular repair strategies that will allow repair facilities to sprout up quickly.

Blair S. Paulsen
RedOne #19
 
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