Red and Apple team up?

J

joren

Member
Thinksecret.com, a Mac rumor website that has historically been pretty accurate, is saying at NAB apple will announce a high end version of Final Cut Pro that will handle Red's native 4k resolution. Also, they will release a larger monitor that will be able to display full 4k (4520x2540 resolution) .

http://www.thinksecret.com/news/finalcut6.html

Rumor or not, this kind of perceived support from Apple is great news to Red! I know this is talked about in another thread, but I saw this as a good thing. Comments?
 
Jeesh, guys. Relax.
The other thread talked about the price rumors. I didn't want to hyjack that thread to talk about the rumors that apple will support native editing for the Red camera. IMO, that's not cross posting.

Think about it: native 4k editing. Viewing a 4K image natively on a desktop machine. If it's true, it's pretty amazing. And as I said before, this rumor does a lot to legitimize what red is trying to do with prosumer video. And THAT is a good thing.
 
I think they'd be extremely wise to partner with Apple. If the Red camera only works with Canopus, they aren't gonna sell too much. :thumbsup:
 
I think it un-wise, then we have the old "you can only edit with Apple hardware" like Panasonic is doing with the hvx...really bad, our entire POST and VFX setup is PC, and so are many others...
 
Obin, you can edit P2 on AVID, and you actually get native MXF support there (rather than re-wrapping into QT with Apple's version of P2 "support").
 
obin said:
I think it un-wise, then we have the old "you can only edit with Apple hardware" like Panasonic is doing with the hvx...really bad, our entire POST and VFX setup is PC, and so are many others...
Click to expand...

Although that's Apple's point, to get some much needed market share from the high end finishing suite market ala Avid Nitris, etc.

I see this as a huge plus in the high end compositing, DI, post realm. The combo of RED and this new apple offering is basically allowing more high end facilities the opportunity to offer more to their clients for less.
 
With apple finally getting intel inside and leaping ahead, the difference in price between PCs and Macs will become smaller (it already is when comparing major manufactorers workstations with the PowerMacs) and performance will become more comparable...
If Mac continues to treat the video world so nicely it is another selling point for me.
I`m a PC guy to the bone so far, I always hated the "join the elite" attitude of Macintosh BUT I know both OSes and I like FCP and if the price/performance ratio is alright I´ll buy.
Out.
 
I think the red camera is a little over zelous, aside from being scepticle about this camera, I think its too much to soon. The only use I can see from it is if you want to shoot in the high resolution with 2500 lines of rez, so it wont look so grainy if I blow it up on film, but then I would much rather rent the Panavision genesis.

The camera is too much to soon,let alone to begin native editing with apple. You will most definently need the quad core with atleast 4 gigs of ram, I edit 1080i and sometimes 1080p on my dual 2ghz machine, with 2 gigs of ram, couldnt be happier, with more than double the rez I would need a more powerful machine, way more power.

I want to ask whats the use of this camera, surely 15% or less on this message board, infact way less probably blow their footage up on film, so why use this product so soon, why not develop a leading 1080p, whats your drive for this? This camera I think is a big mistake, its too much to soon, way to soon, wait until everyone is catching up to editing 1080p, offer this as a proffesional camera only like the arri digitals or the panavision digitals, then when everyone can catch drop the price and make it prosumer. But a proffesional camera to be editing natively on everyones mac is a little much, when everyone is still saying, whoa HD for consumers!

The most I could use this camera for, would be to make sprakeling 1080p footage but certainly no use for 2500 lines.
 
Slimothy said:
Yea, I agree------>This cam that's not even out yet is a HUGE mistake. :thumbsup:
Click to expand...

I will retract the comment, if someone can tell me some reasons why this camera should come out now. They could do it now and break onto the scene 2500 lines of resolution and no one can use it, or wait a while let apple hype up the codec and the support for this camera, then release the camera and let people move in UHD, but now is just to soon.
 
myfriendimage said:
I will retract the comment, if someone can tell me some reasons why this camera should come out now.
Click to expand...
Optical viewfinder!!!
35mm depth of field without a Mini35 adapter
Low noise images (because of the gigantic sensor)
High sensitivity (because of the gigantic sensor)
Selectable ISO so you can use a light meter
Ability to record at variable quality levels, starting at 19Mbps (720P HDV) up to Dual Fibre Uncompressed 4K.

The last camera you will ever want to buy -- probably for around 10K, plus storage.
 
Add to that the fact that you would probably do an offline edit first... using this camera wouldn't be any more difficult than any other.
 
This camera is designed for use today. Shoot 1080P @ 60fps or 720P if you like. Edit as you do now on the equipment you own now. With 35mm DOF. Or shoot 4:2:2. If you have the equipment (some do) to use 4:4:4... no problem. Want a camera that is ready for the futurewhenever you are... here it is.

One thing to remember, this camera will not be shipping tomorrow. When it does, many of the necessary CPU speed upgrades, storage needs, etc. will be on the market.

A quarterback doesn't throw the ball where the streaking wide receiver is. He throws it where the receiver will be.

Jim
 
Jannard said:
This camera is designed for use today. Shoot 1080P @ 60fps or 720P if you like. Edit as you do now on the equipment you own now. With 35mm DOF. Or shoot 4:2:2. If you have the equipment (some do) to use 4:4:4... no problem. Want a camera that is ready for the futurewhenever you are... here it is.

One thing to remember, this camera will not be shipping tomorrow. When it does, many of the necessary CPU speed upgrades, storage needs, etc. will be on the market.

A quarterback doesn't throw the ball where the streaking wide receiver is. He throws it where the receiver will be.

Jim
Click to expand...
Well put Jim.
 
]
RED%20FOR%20THE%20WIN.jpg
 
myfriendimage said:
I think the red camera is a little over zelous, aside from being scepticle about this camera, I think its too much to soon. The only use I can see from it is if you want to shoot in the high resolution with 2500 lines of rez, so it wont look so grainy if I blow it up on film, but then I would much rather rent the Panavision genesis.
Click to expand...

What I think is, whether this is a camera for you (or me), that this is just so cool . . . to be able to be a part of something new that very probably will come into being because the driving force behind it is someone who clearly has the vision, and resources to make it happen . . . and has demonstrated that negatives will not stand in his way. Go Red!!!

I'm just a little curious . . . whats' the daily rate for a Genesis?

obin said:
I think it un-wise, then we have the old "you can only edit with Apple hardware" like Panasonic is doing with the hvx...really bad, our entire POST and VFX setup is PC, and so are many others...
Click to expand...

You don't suppose the new Intel based Apple will have impact on this?
 
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