New Sony Alpha Camera | January 26th

Some predict the A9iii with 8K. I wouldn't be interested in a mirrorless camera at that price though unless I actually needed 8K
 
Some predict the A9iii with 8K. I wouldn't be interested in a mirrorless camera at that price though unless I actually needed 8K

Even though I and many others, as well, don't consider it on the same level, the A9 series is kind of Sony's version of/attempt at the Canon 1D series, which is aimed at serious photojournalism and sports. And that intended market is is used to paying upwards of $5K-$6K+ for a single stills camera body.
 
Even though I and many others, as well, don't consider it on the same level, the A9 series is kind of Sony's version of/attempt at the Canon 1D series, which is aimed at serious photojournalism and sports. And that intended market is is used to paying upwards of $5K-$6K+ for a single stills camera body.

Oh absolutely, and for that kind of stills performance it makes sense. But unless I really need 8K, I'd rather direct the cash to an FX6 which would probably serve me much better. Or simply an a7iv (unless they leave that one with 10-bit over HDMI only as a rumor suggested...)

Of course, maybe the a9iii will have superior color, dynamic range, and autofocus to fx6/a7s3. That could make it interesting. But still probably not a camera for me.

Stills shooters, have at it!
 
Sony Alpha Rumors posted an unknown source rumor that it'll do 14 fps. If it's indeed a 50 MPX sensor, that's 700 MPX per second or ~ 30 fps at 8K.

And the next question is buffer. R5 can record until it "overheats". It's hard to think that a camera in the $5,000 range will only work in spurts.
 
It also has 16-bit RAW Output from the full-size HDMI:

"The α1 allows 16-bit RAW output to an external recorder via HDMI for maximum post-production flexibility. Full-frame 4332 x 2448 16-bit image output easily covers 4096 x 2048 DCI-4K, with a choice of frame rates and color spaces. It is also possible to output RAW via HDMI while recording XAVC HS 4K, XAVC S 4K, or XAVC S-I 4K to internal card media. Proxy recording is also available."

And includes S-Cinetone:

"The α1 includes S-Cinetone, the same color matrix that produces the highly regarded FX9 and FX6 color and skin tones. Based on technology acquired through development of Cinema Line cameras such as VENICE, S-Cinetone delivers natural mid-tones that are essential to healthy-looking skin color, plus soft colors and gorgeous highlights. S-Cinetone responds to a growing need for more expressive depth."
 
A 5-min Sony promo film.


With Fuji's MF camera reveal tomorrow, 2021 is off with the bang.
 
I was just over on The Digital Picture reading the article and the list of “gotchas”, you know the notation of little numbers, letters or asterisks next to great sounding specs or features that correspond to an explanation of their limitations, was as long as the press release itself.
 
As a video user, I'd never pay $6,500.00 for a mirrorless camera, no matter which features it has. I'm sure there are many who will though.
https://www.bhphotovideo.com/c/product/1619483-REG/sony_alpha_mirrorless_digital_camera.html

For hybrid shooter stills and video it's a big thing if it performs as advertised.
it has high end stills and more than good enough specs for corporate video and other jobs.
It's like a R5 with more features: full size HDMI, RAW over HDMI, Slog3, ethernet.
 
It is a very impressive camera release. Most everything a still and video shooter would ever want in one body. I appreciate Sony really trying to make the best possible camera. The still camera world has been trickling out cameras for years and years. Seems like they know their days are numbered and are making the hay while sun is still sort of shining. The A1 and an A7sIII or future A7 model (if 10bit) will be an awesome full featured hybrid setup.
 
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