Isara Guerilla Marketing Campaign

Put them on road signs and bridges (if legal and safe :))

Let's try and get a buzz going where people are like "What the hell is that little blue dude!" then PK can go on Jay Leno (is that right?) and Parkinson in the UK to spread the word.

Word.
 
yeah right. Hiraldo all the way!

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nahh

I think Oprah would be the best.

I can picture PK and Oprah talking on TV....then PK does some random karate **** those gangsters taught him over thurrr...who remembers those really scary looking gangstas that arrived at his door? I do...especially that guy with the cigarette.

gangster5os.jpg


top of the line killas.
 
PJC - Very strange stuff. We've gone from a Johnny Depp look-a-like to a Grace Jones. :) Seriously, I'm a little concerned about the people you're hanging around with. Then again, we all go through an exotic pet eating phase.

Keep'm coming. Thanks!
 
How are onlookers able to know what the blue man stands for? To them, it's a logo; maybe it's better to have the logo read "Isara.com" under it, with a slogan like PK's "Make the switch and make a difference."

And it may be a good idea to do an article on Isara at wikipedia.
 
Thanks Gordon. The Wikipedia article is a great idea. I'll look into that. As far as the logo, we think it would build more mystery if it were just the blue man. If there's a website address or words than it would just be another advertisement. Once there's enough blue men floating around then I'll try and get local papers to do an article on the site.

Of course all of this is just wishful thinkinguntil we get more people to print the logo and place it somewhere. (wink, wink, nudge, nudge) :(

Thanks again Gordon.
 
Locally we have a small filmmaking community with probably around 800 members or so... I blasted them with a good argument to switch their homepage to isara today. I hope it helps.
 
PJC - Once again you have out done yourself. Those are great! :) The blue man has become a victim of its own hype and so over-used that its just another novelty shirt in a souvenir shop. Like "Where's the beef?" or "I see dead people." Brilliant! Thank you VERY much!

MattinSTL - Wow! That would be incredible! Curious what your "good argument to switch" was. Maybe, "switch your homepage or that tape of you doing that thing you don't want people to know about will be on the internet in 24 hours." :) Having people spread the word is the only way this idea can work. Thanks for your support.
 
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