Heinz commercial experiment

guys, did thread isn't about my spot (that i fully stand behind btw -- as obviusly i concidered your issues before filming) but over all themes that emerge.

going back to your topic, your observation is fairly astute. do you have any theories as to why certain themes emerge?
 
I think some of thoes ideas are natural cliches, that we've seen before for other products. I think guys like PEZ are one of the few commercial directors thats creating REALLY fresh work.
 
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