Fictional TV Spot

An interesting question. This one would rank about a 7 or 8. I am pretty happy with how everything turned out. There are still many things that I would do differently given another chance. My main focus was the cinematography and I am happy with all aspects of that from framing to lighting. The structure of the piece could have been much tighter though.

How would YOU rate it?
 
OK, I am strictly a commercial producer and here is my two cents. The photography is very, very good. The pacing and sound design could use some work.
 
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