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I use FCP and export: Mpeg4 / H.264 / kbs 2000 / 320x240 / current frame rate / fit size
here a link - how can i get better quality
http://www.youtube.com/watch?v=A4syLSgwaFc
After watching your link, here are the issues:
1) Deinterlace. All Internet-based viewing is progressive (i.e. computer monitors).
2) YouTube is a real PITA. It doesn't matter how good your compression job is. Anything you upload to their server gets sent through their compression. Their compression is notoriously bad for the classic SD material. Your best bet is to check their current maximum size for any one upload, and try to compress your video to hit as close to that maximum as possible. If your full-rez DV Quicktime file is less than that max, then you need not compress it at all. Or you can uprez to HD specs and YouTube will add the "Watch in high quality" option, which is markedly better.