It's not about who 'wins'.
It's about advice. And thinking in terms of S35 for DSLRs is shi* advice when there are non-S35 sized cameras around like the 5D.
Oh... so the sensor area is the only factor. Yes, people should DEFINITELY be listening to your advice. I'm out. Have fun.
BTW, the "win" thing was thrown in there to make that exact point.