4K JVC Consumer Camera with 3D at CES 2011- Red Scarlet blushes...

J

J Bellari

Active member
I was scratching my head with why JVC (the original near-HD consumer cam manufacturer) was quiet lately, and Ba-BAM... 4K and 3D!

Makes even the Red Scarlet blush with envy... (just havin fun, no technical debates please- it's a fun consumer camera, though Canon got skewered with their 2/3" 4K Concept). I love this aspect about JVC pushing the needle to 11, though never the best they are often first- God bless 'em!

15 December 2010 | Posted in: Corporate / News Blog

JVC LSI Enables High-speed Image Processing in HD Camcorders
Yokohama, Japan, December 14, 2010 － JVC (Victor Company of Japan, Limited) announced today its development of the world’s first LSI for high-speed processing of Full High-Definition video and stills on one chip for HD camcorders.

The LSI enables shooting and recording Full HD, including both 2D and 3D images, and also ultra-high-resolution 4K2K images of approximately four times the resolution of Full HD. High-speed photography with high-speed processing also is possible. The LSI achieves low power consumption and enables lower system costs by incorporating all image-processing technologies for HD shooting, including camera-signal processing and video/still image codecs.

Consumers are increasingly demanding HD-level TVs, camcorders and other consumer electronics products, requiring manufacturers to offer products capable of rapidly processing extra-high-resolution images of the latest standards, including 4K2K. JVC’s LSI will advance this trend by introducing next-generation image-processing technologies for both professional and consumer camcorders.

JVC will exhibit a new consumer camcorder with the LSI at the 2011 International Consumer Electronics Show (CES), which will take place in Las Vegas, Nevada from January 6 to 9.

Main Features
High-speed processing of camera signals and video/still image codecs, including Full HD 2D/3D, 4K2K and high-speed photographs. In addition to 2.7 times faster processing than previous CPU, the new CPU supports various signal-processing technologies (see below) that have been fully revised for superior high-resolution image recording;

Signal processing
Camera-signal processing is 1.7 times faster than JVC’s previous technology, enabling 8.3-megapixel video at 60 frames per second;
H.264 video processing is double JVC’s previous technology, enabling compression of 2.07-megapixel images at 60 frames per second;
JPEG still-image processing is 5.5 times faster than JVC’s previous technology, enabling compression at up to 8.3-megapixel images at 60 frames per second;
In addition to its image-signal processor, advanced image codecs and other image-processing technologies assembled into one chip, the LSI incorporates leading-edge 40nm process technology for high functionality, 40% reduction of power consumption and 50% reduction of system costs compared to previous LSIs. The result is a high-level LSI suited to a wide range of both consumer and professional products;
All hardware and software is integrated into one platform, enabling products that incorporate this platform to be commercialized highly rapidly.

Main Technologies
1. The LSI achieves real-time 3D compression of separate Full HD images (1920 x 1080/60p) from right and left cameras using MPEG-4 MVC. The amount of data is double the conventional side-by-side 3D recording format, enabling high-resolution Full HD 3D images with one chip.
2. 4K2K images (3840 x 2160/60p) using an ultra-resolution camera system are supported.
3. High-speed camera-processing circuitry and a high-speed JPEG engine enable the simultaneous capture of Full HD video and 8.3 megapixel stills at 60 frames per second.
4. High-speed frame video capture for 3D recording at 300 frames per second based on high-speed video codec.

History of JVC LSIs for Camcorders
JVC leveraged its years of experience with signal-processing technology to develop its first high-resolution image-processing engine, the HD Gigabrid, in spring 2007. The engine was incorporated in the Everio GZ-HD7 camcorder with internal hard disk drive, the world’s first Full HD 1920×1080i camcorder for consumers, which began selling in March 2007. Thereafter, JVC achieved higher resolutions for newer products, such as the HD Gigabrid Duo and HD Gigabrid Premium, both of which have received critical acclaim.
 
A consumer camera with 4k resolution and 3D. And up to 300fps. Wow!

Will be interesting to see how much it costs and what the output looks like. And when will they have a pro or prosumer version? Only a few more weeks until CES.
 
Yeh, so what is the size of the chip?
The size of a grain of rice? 2/3"? S35?
Why is this noticeably absent?

They only missed the boat in this announcement on practically the most important thing.
 
It is the logical progression of video. I've said it so many times before, by the time Scarlet comes out the big guys will have their own cameras and more to match. I can't see why people are surprised by this kinds of announcements.
 
Here's a link: (I'm sure there are many more) http://www.engadget.com/2009/05/12/jvc-debuts-8k-4k-prototype-camcorders-moviemakers-drool/

It feels good (even if only for a minute) To finally feel like some one is "throwing down the gauntlet". I'm THRILLED with the AF100, it's price, options, image that we've seen so far......but I can feel Panasonic holding back. I KNOW that for its price....it's more than we've ever seen. That said....many have made comparisons of the imaging to DSLRs. CLEARLY the tools/process associated with it are superior than DSLRs....but seeing F3 footy lets us know there is a space above where the AF100 sits....that's fine too...and looking at the F3, I wonder about why it's 1080P. This seemed (to me)to be a clear example of Sony holding back. 720 60P on the F3 was another example. 4:2:0 color on the AF100....again....seems like they are "holding back".

This move by JVC seems a little more RECKLESS. A little more DANGEROUS. It's almost like they're trying to win. :) We'll see. I know that we don't know ANYTHING about their camera....except that it's 4K....and they seem to be out for BLOOD.

LLLLLLLLLLLLLLLEEEEEEEEEEETTTSSSSSS GET READY TO RRRRRRUUUUUUUUUUUUUUMMMMBBBBLLLLLLLEEEEEEEEEEEEEEEE!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

(I think I'll pop some popcorn)

Welcome back to the game JVC...
 
Is this a prototype like Canon's 2/3 4K hairdryer/camera concept, or is this supposed to be something that JVC is going to release in the not too distant future?

Looking at the specs, I can't imagine this is anything more than something they'll release quite a ways off from now.
 
Don't put too much hopes in this, most interest will vanish once they announce price and final specs
 
Nektonic said:
Is this a prototype like Canon's 2/3 4K hairdryer/camera concept, or is this supposed to be something that JVC is going to release in the not too distant future?

Looking at the specs, I can't imagine this is anything more than something they'll release quite a ways off from now.
Click to expand...

The post said they will have "a new camcorder" at CES thats what three weeks away? If it isn't this 4K camera, they are going to share a chip, which is already developed and manufactured for another camera so it couldn't be that far off. I also think there are few cameras like Scarlet that keep people huddled on SCARLETuser out of work and waiting on a camera for four years. Most seem to launch like the AF100, Panasonic announces it's coming out at the end of 2010 five or six months in advance, then they take pre-orders, then it releases at the end of 2010. This could be a game changer, which JVC desperately needs if they want to stay in it.
 
JVC is trying to sell a chip to other manufacturers.
The consumer camera they are releasing doesn't necessarily have any of the 4K capabilities that the LSI is capable of.
 
Doctor Wu said:
JVC is trying to sell a chip to other manufacturers.
The consumer camera they are releasing doesn't necessarily have any of the 4K capabilities that the LSI is capable of.
Click to expand...

The logic is that if they are building the LSI they are going to pair it with something that uses its capabilities. Now, whether we can consider it a 'consumer camera' is another issue, but we can be fairly certain that they will have a 4K camera that uses this LSI. They have already shown a 3 CMOS 4k camera.

Its a good opportunity for JVC to distinguish themselves from the competition.
 
DCTBradJohnson said:
The post said they will have "a new camcorder" at CES thats what three weeks away? If it isn't this 4K camera, they are going to share a chip, which is already developed and manufactured for another camera so it couldn't be that far off. I also think there are few cameras like Scarlet that keep people huddled on SCARLETuser out of work and waiting on a camera for four years. Most seem to launch like the AF100, Panasonic announces it's coming out at the end of 2010 five or six months in advance, then they take pre-orders, then it releases at the end of 2010. This could be a game changer, which JVC desperately needs if they want to stay in it.
Click to expand...

I'll be happy if it is affordable, and especially content if it doesn't look like a hairdryer.

Surprising that JVC is rolling out something like this (basically, a potential Scarlet/RED challenger) before Sony or Panasonic.
 
Because it's JVC and because of their history, don't be surprised if it comes with a bunch of Gotchas!
 
zeke said:
Because it's JVC and because of their history, don't be surprised if it comes with a bunch of Gotchas!
Click to expand...

You mean like the picture quality Gotcha?

Some day webcams will be capable of 4K video with 7.1 sourround, but it won't make me any prettier... I'm sure there'll be lots of makeup on this pig, but it will be fun to see if they actually produce something useable here in that spec list, as we slowly transition to the proposed 8K broadcast spec in the future...
 
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It seems to me that 4K and "consumer" is a bit off. Who do you know who's an entry level consumer who has the power to edit 4K footage? Or that even wants too? It's a great prospect for us indie guys but even now I often choose not to shoot 4K because of the file size and cost of editing and keeping such large media, not to mention the cost of renting more than one RED. I'll wait to see how the footage looks and how functional the camera is as well as how reliable the codec is before I get all hyped up. Don't get me wrong, I'm glad that someone is trying to answer RED but without a price point or any real world endorsments of this camera from industry pro's it's just another thing to watch for at this point.
 
If they launch a consumer 4K camera, expect it to be launched on the same day as a 4K TV / Projector .... that cuts out the need for editing for most consumers (my dad has a HD camcorder, but doesn't edit anything, just keeps the SD cards for tv playback).
 
I wouldn't be surprised at all if JVC were the company to launch the first consumer 4K camera. IIRC, they were first with a consumer digital recording system (D-VHS) and they were first with consumer high-def (GR-HD1).
 
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