Writing a script for TVC
- Thread starter eureka
- Start date
insanityfw
Ban Me Please!
Can you give more info on what the company's about and what you might be looking for?
On TV stuff I start with simple, few-word concepts of what I'm looking for and then tune in from there. For example: It may be a stereotype, but for a Japanese restaurant I think of Samurai swords ( I hope that's not offensive), guys in all the same exact business suit, live fish (think of fish talking about to get cooked), then again drifting is big in Japan so maybe that would play into the delivery concept.
It's almost impossible to know what you might be looking for without some parameters. To say Japanese takeout in Australia....well, that's pretty broad.
let's hear what you have to say.
Cheers,
J.
On TV stuff I start with simple, few-word concepts of what I'm looking for and then tune in from there. For example: It may be a stereotype, but for a Japanese restaurant I think of Samurai swords ( I hope that's not offensive), guys in all the same exact business suit, live fish (think of fish talking about to get cooked), then again drifting is big in Japan so maybe that would play into the delivery concept.
It's almost impossible to know what you might be looking for without some parameters. To say Japanese takeout in Australia....well, that's pretty broad.
let's hear what you have to say.
Cheers,
J.
insanityfw
Ban Me Please!
Budget? Location possibilities? Shooting format?
Is there a website for the company?
Sushi isn't inherently funny....but the word SUSHI is funny even to people that use it often. People yelling SUSHI in a bar or restaurant could be funny....making a bigger deal of the word than it's worth. OK, now I'm just stretching for anything.
Is there a website for the company?
Sushi isn't inherently funny....but the word SUSHI is funny even to people that use it often. People yelling SUSHI in a bar or restaurant could be funny....making a bigger deal of the word than it's worth. OK, now I'm just stretching for anything.
insanityfw
Ban Me Please!
Too bad about the website. It would be better to get info and a feel for the company.eureka said:
I live in Arizona, USA.
Larry Rutledge
Fest Master
Sometimes it doesn't have to be about the actual product directly, but something memorable that incorporates the product.
For example, my favorite commercial right now is a Burger King commercial. It is a role-reversal piece where a father comes into the room and says, "Ok, let's go". The kids are playing and the boy says "Not now". The dad says, "But I want to get a Whopper" (or something like that). The kid, without looking up from his video game says, "I'm a little busy here". The mom comes in at this point and both parents start whining and crying saying, "But you said we could go" or "We really want to go" (something along those lines). The kid responds, "Fine, get in the car".
The commercial is memorable to me because of what happens, then I remember via the content that it was a Burger King commercial. It's not a commercial ABOUT Burger King, but it still makes me think of Burger King (if that makes any sense).
Sorry, I don't have any ideas for you...but hopefully that will help you in your quest for a funny, memorable idea.
Peace,
Larry
For example, my favorite commercial right now is a Burger King commercial. It is a role-reversal piece where a father comes into the room and says, "Ok, let's go". The kids are playing and the boy says "Not now". The dad says, "But I want to get a Whopper" (or something like that). The kid, without looking up from his video game says, "I'm a little busy here". The mom comes in at this point and both parents start whining and crying saying, "But you said we could go" or "We really want to go" (something along those lines). The kid responds, "Fine, get in the car".
The commercial is memorable to me because of what happens, then I remember via the content that it was a Burger King commercial. It's not a commercial ABOUT Burger King, but it still makes me think of Burger King (if that makes any sense).
Sorry, I don't have any ideas for you...but hopefully that will help you in your quest for a funny, memorable idea.
Peace,
Larry
It is important to know what kind of Sushi place this is. Do they attempt to deliver an authentic Japanese sushi experience, or are they going for a Sushi meets Australia kind of thing?
If it's the latter, try to bring out the culture clash between Sushi & Australia (I'm assuming there is one?) What about a bunch of men sitting at the bar, the sushi is served, and a rugby game breaks out (using sushi pieces). Or an Australian is sitting next to a Japanese man drinking sake from a small cup, next to his gigantic pint of Fosters, and then they figure out to combine the two for a sake bomb? I think something that says "Hey, Sushi is foreign, but that's okay" could provide for some laughs as well as an effective brand sell.
If it's the latter, try to bring out the culture clash between Sushi & Australia (I'm assuming there is one?) What about a bunch of men sitting at the bar, the sushi is served, and a rugby game breaks out (using sushi pieces). Or an Australian is sitting next to a Japanese man drinking sake from a small cup, next to his gigantic pint of Fosters, and then they figure out to combine the two for a sake bomb? I think something that says "Hey, Sushi is foreign, but that's okay" could provide for some laughs as well as an effective brand sell.
Capt Quirk
Veteran
Japanes Sushi chef in spot on Aussie-Stevo dialect- You ain't had shrimp on the Barbie, until you've tried ours!
the_fusionist
Well-known member
send me some cash and I'll gladly assist you