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Are we making films for this kind of people? or are we making films for people who haven't 'trained their eyes over and over again' ? People don't care if your movie was shot on film, digital, etc... as long as the finished product is acceptable to the required audience. I don't know too many audiences that won't see a good work of cinematic art just because it gets shot on digital.
That being said obviously there are advantages to shooting film, and I would love to be able to do that on a daily basis. But in reality, what percentage of filmmakers, documentarians, commercial workers are working with film daily? Costs are the limiting factor. The Af100 might allow us to get closer to that look (when shot properly, lit well, and using good composition, acted well, etc) without spending 50,000 on a lens. I use Zeiss still primes, and they get a great picture for what I pay. It won't matter to anyone, if it has a slightly less dynamic range, IF it works to the audience. Maybe The 'trained' will stick up their noses, but if the audience doesn't care, nor do I...
And film studios continue to release crap very often that looks amazing but is absolutely boring and repetitive. Having great equipment at their disposal has done nothing to enhance the quality of many of their products. And the same can be said about music as well. A $200 guitar in the right hands sounds WAY BETTER than a $20k guitar in someone else's hands. That extra bit of quality means nothing if the user isn't even pushing the artistic and technical value in the first place. Would a $50k lens be wasted on me? Absolutely! I am the first person to admit I have a lot to learn and a long way to go. If my films were in million dollar budgets then I am sure my outlook would be different.
A year ago I helped put together a budget for a feature film that was intended for television broadcast. It was HEAVILY action oriented, campy, Sci-Fi that would have been a fun project. The investors had us write up two quotes, one if we went film and one if we went digital (Red One M at the time). For the level of production and the investment they wanted to make, I wanted to shoot Red and spend the extra money on talent. They wanted us to shoot film and use less talent. I removed myself from the project, which of course, failed to begin anyways (for many reasons). While I do love the results of film, I felt the benefit given our budget was better spent getting something better in front of the camera. Given their experience was with film only, they didn't want to take the risk at the end of the day. They didn't see the benefit or advantage. A year later, their own feature went straight to DVD and 1.5M they spent on it is FAR from being recouped for their project. They used amazing film equipment on their feature, but, they completely missed the mark. And they had some pretty impressive resumes from work they did in the 80s, and they still try and make films like it is the 80s (including their sound tracks).
I think people need to realize there are many different varieties of filmmakers here. From the absolute beginner to the seasoned veteran. Trying to explain why a $50k lens makes sense for probably 90% of the people here is NEVER going to make sense if that's not the world of filmmaking that you are in. There is a gradient of needs here. I feel fully confident that I am FAR from being better than the Canon lenses I use. Not that a cine lens couldn't make certain things easier, but trust me when I tell you, racking focus, color correction and lens breathing are the least of my concerns at the moment. I've got a lot to learn and there are a significant number of other things I could use my money on then renting lenses and carrying insurance that would give me a better return on my investment in my final product. Instead of buying better lenses for my 7D, I bought a new camera instead, AF100. I definitely know I made the right decision.
I also look at the situation this way, would I rather shoot a $50k lens and a $2k camera or a $50k camera and a $2k lens. I'd be going for the Epic with Canon glass first for sure. However, if you are quibbling over $52k this closely, I'd argue you shouldn't be buying either yet. Get an F3, get decent glass, and be within your means without buying unbalanced equipment. Don't let one part of your gear me superior or one part be inferior.
But, that's just my opinion.
Adding even more confusion to these complex topics would definitely not help...
LOL! You should attend at "Wetten daß" with that film licking number Rolf. The "special cigarette" may be a problem in public TV though. :laugh:
Frak
A film is better told then beautiful.![]()
I think no one seriously expects a low-budget filmmaker to compromise his artistic work for technical reasons.
But there are some very common missconceptions:
Film vs. Digital cost
I don't know the details of pulpfiction007 example but when a 1.5M$ project has to cut talent to make the jump from RED to 35mm, something wen't terribly wrong. There are various aspects that influence the cost of the whole imaging chain (from rental cost to archival) and there are various ways to deal with a RED (archival, processing, color correction on the directors Macbook...) or 35mm (short ends, Arri 35 rental, 1080p telecine + processing deal) the "cheap" way. Generally it can be said that Super16 is about the price of HD - 35mm a little bit beyond that - we're not talking about millions, we're talking about costs that are significantly below other expenses even on small features.
But nevertheless, producers/executive make a general assumption and cut costs on any project-size level - they force 2k workflows, 3perf instead of 4perf anamorphic, Genesis instead of film, RED instead of Genesis, HDSLR instead of RED - the "race to the bottom". I've heard of one project with the Alexa (which costs >1000$/day) were they DP was forced to shot Rec709 instead of Log (compromising DR because they want to save a few min conversion time/day). And does it really save any project from making a loss? What about making a loss by creating another TV-series that looks like cheap reality-TV? Was it really the additional cost of 35mm that made the mentioned project a flop? What about spending 1.55M$ instead of 1.5M$?
There is a deal with ARRI (equipment rental and film processing) and Kodak (film stock) that allows to work with 65mm instead of 35mm with the same cost per foot (so the only real difference is the additional film length because 5perf vs. 4/3perf).
No, IMHO, this is not a democratic revolution, it's an attempt to further maximize profit on the back of production standards. New technologies which widen the possibilities of our craft are a good thing - being pushed into it by people who don't even understand the technology, neither the art is a step backwards.
Prosumer vs. Professional Equipment
There is a fundamental difference between the professional equipment (Panavision, ARRI, Zeiss, Cooke...) and the "prosumer" stuff that broke into the world of filmmaking (large-sensor-cams, rehoused/rebranded consumer lenses...). For most of us, there is not really a choice, the prosumer technology allows us to recreate the look/workflow of professional equipment to a certain extend and renting a Panavision is simply no option. But some brands try to break into the prestigious film-market with either prosumer hardware or hardware that wasn't meant for professional filmmaking in the first place. George Lucas forced DPs to work with a broadcast-camera (with b/w-viewfinder) on a >100M$-film, because "film is dead" ? Steven Soderbergh making the ugliest movies of his career because he is "non-Hollywood" - he is part of the revolution! And David Fincher doesn't reach the technical quality he had when filming in the mid 90s (I just saw "Se7en" shortly after "Social Network" again, SN was his first film and "Se7en" his Magnus Opum when he had more money and experience, right - no wait ;-)?
Sometimes this prosumer-technology is "good enough" but the survival of the professional equipment depends on our appreciation. Trust me, I've worked in areas where there is no such thing as professional, specialized equipment anymore - they use consumer stuff and "make it work" - no fun...
Appreciate that the high-end-market is dominated by companies which don't even have shareholder-value, don't decrease production cost with every generation and try to fool customers with cheap marketing tricks and hundreds new features, while 95% of them are useless (and don't get me started on the precious high-technology jobs)! We already see effects by agressive marketing of competition (that's the bad thing, successful lower quality competition lowers standards of high-quality products/brands/manufacturers in the long-run as well), why does Zeiss rehouse consumer ZF-lenses (which were designed to meet the production standards of Cosina, not Zeiss)? In Germany, they still admit that the ALEXA is not an 35mm-replacement, it has it's advantages, but the resolution is not beyond Super16 - impossible in the US-market, because RED markets itself as superior to 35mm! What's next? More "K" with worse IQ, singapurian assembly by ARRI as well?
These tools are not so expensive because they make more profit or the "Hollywood-System" wants to keep indies with less money out.
Do these professional systems automatically make better images? No. Do they help? Yes. Everybody is talking about talentless people with over-engineered equipment they cannot use. I could care less, give them crap equipment and they still make crap images. But what's about the people with talent, which are compromised by the technology they're using? Isn't that the saddest thing? "2001" on 35mm and cheap f/x with visible strings? Don't tell me it wouldn't have affect the success and legacy of this movie!
We should be happy by the additional options that today's equipment gives us but, whenever possible, should not be satisfied with "good enough", "couldn't tell the difference on my TV", "looks nearly like film"... and go with professional equipment. That's not how technical progress was made or classics were done.
Robert Rodriguez is a good example, he switched digital, now actually makes more expensive movies! Do they look better? What about his friend Tarantino? I think he "matured" as an overall filmmaker in a way Rodriguez' didn't, IMHO - thanks to Robert Richardson and sticking to 35mm - got his films less profitable or more "Hollwood" because of that? I don't think so.
Be happy that we're living in a time with this vast amount of technical choices! But fight for making them available! Appreciate it!