I'll bet there's a committee that decides what to name these things for just the right amount of "snap".
Mitchell: Okay everybody, we're going to call this year's flu strain... "the tasmanian devil flu".
*harumph... harumph... grobble... grobble*
Committee Head (smacking gavel): *BAM BAM BAM* Order!... Orderrr!... Mitchell, do you honestly want to start a global riot for the vaccine? Do your homework man! The world economy isn't THAT bad...
Mitchell: Well then... how about "swine flu"... it's catchy, sounds gross and unclean... like sweaty, muddy pigs. Plus in two years we can do the bovine flu?
Committee Head: Okay, that's good... "swine flu" it is... next order of business... does anyone have an ideas for naming the vaccine? Something scientific... not simply "swine flu vaccine" or people will still think of those disgusting sweaty pics and think we're shooting 'em up with pig sweat.
Mitchell: How about "the p32 flu modulator"...?
Committee Head: I'm done with you Mitchell... you can kiss-off the TV in the break room...
