Sony have brought their F3 S-Log/RGB444 firmware down to $899 (from $3680)

L

lexicon

Well-known member
"Timed against the Canon EOS C300 launch, Sony have brought their PMWF3 / F3 S-Log/RGB444 firmware finally down to Earth at $899 (from almost $4k!). Owners who had shelled out that nearly $4k will get a nominal discount of $2.5k off the $12.2k SLCZ18X140 zoom lens, or off the $17.6k SRR1 recorder."

source: https://www.facebook.com/pmwf3

Well done Sony, a mini Alexa for $14K. Looking forward to see how Canon will react to this; competition is good.
 
there is a whole thread dedicated to this titled "news about the F3?". some more details in there, such as, you need to send your camera in for the upgrade, they won't be sending an SxS card.
 
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