POLL: Which NLE will be the "industry standard" a year from now?

POLL: Which NLE will be the "industry standard" a year from now?

  • Premiere Pro

    Votes: 62 35.6%

  • FCP X

    Votes: 39 22.4%

  • FCP 7

    Votes: 8 4.6%

  • Avid

    Votes: 59 33.9%

  • Vegas

    Votes: 3 1.7%

  • i movie ;)

    Votes: 1 0.6%

  • Other

    Votes: 2 1.1%
  • Total voters
    174
Futchibon

Futchibon

Well-known member
It seems Apple have abandoned the pro market for the hobbyist arena with FCPX.

My money is on Premiere becoming the industry standard within a year. PS and AE are already industry standards, and the Mercury Playback Engine is fantastic. I used FCP for the best part of a decade but switched when CS5 first dropped, it's just fantastic for DSLR to RED footage.

Gareth Edwards cut MONSTERS on PPCS5 and said the dynamic link between PP and AE reduced his rendering time dramatically: what took him a month going back and forwards between FCP and AE took 10 days in the Adobe suite.

What are your thoughts?
 
I think that AVID will be the NLE to beat, now and in the future. There are plenty of threads about FCPX, and the varying degrees of what is considered "Pro", and AVID has had a good representation in the "Top End Pro" market for a long time. I don't think that will change anytime soon.
 
You're right David, Avid is fantastic and the one to beat, it has the history and reliability.

But I think PP will give it an almighty shake.
 
"None of the above"

I agree with David about the top end. Hollywood, high end post houses, news stations (Avid has an entire infrastructure for news, not just editing... my station has millions invested into the Avid way of doing things) will be Avid's domain, I think. But for everyone else, I think it's up for grabs. Lot's of folks already own PP because it's bundled with Photoshop and After Effects. Edius and Vegas have good followings, and a lot of lower end (I don't mean that in a condescending way... I include myself in that category) and mixed multimedia (think "the web guy" at work) folks who are using FCPX really like it it seams (though I'm a PC guy, so I'm not one of them by default). I think the demand and market for various levels of video production is now so big and varied that it's hard to say only one NLE is going to be dominant. It's kind of like saying what automobile will be dominant... there are so many sub-markets (SUV, luxury, sports car, station wagon, economy car) and niches that those cars fill that saying that one is the standard is pointless. I think NLE's and video production in general is increasingly the same way.
 
I question the usefulness of these polls. Define "industry standard."

Futchibon said:
It seems Apple have abandoned the pro market for the hobbyist arena with FCPX.
Click to expand...

This is such a tired repetition. Apple has not abandoned the pro market. It's expanding its market...yet again. FCP X is a smart move for Apple, as the original FCP was. FCP created many many editors who made it the most popular NLE. FCP X will do the same for the new age and will become very popular for both pros and prosumers.

Like FCP before it, FCP X will force Avid and Adobe to play catch up. Does that define "industry standard"?
 
Define "industry standard."
Click to expand...

In this case, I think it would mean "used by more people in the industry than any other NLE".

The real question is, how do you define this industry? I think most of us would include theatrical and broadcast, features and documentaries, corporate and news, but would we also include the one-man videographer who hangs out a shingle, the bright teenager who posts exclusively to YouTube or Facebook, and Uncle Charlie who just happens to be handy with a video camera?
 
Here is my take , many of the users of FCP& will still user it for a long time, many of those user will go with the smoothess transision which is Adobe , the Ad agenices , smaller producers and companies will also move to Adobe, in the mid range companies there will be a mix of Avid and Adobe , and larger comanies will move the Avidand film makers will still stay with Avid due to Avids films production strengths. What makes Adobe strong is that many of the application they offer are used by many of us AE, PS etc and will also fit there pockets . I cannot see Avid or adobe playing catchup at all they will do what they always do there own thing ,and if there is any catching up it will be from FCPX trying to catchup , Adobe has said they will only be tweeking PPROcs6 on the next update.I have to agree with Jim
 
Jim Simon said:
In this case, I think it would mean "used by more people in the industry than any other NLE".

The real question is, how do you define this industry? I think most of us would include theatrical and broadcast, features and documentaries, corporate and news, but would we also include the one-man videographer who hangs out a shingle, the bright teenager who posts exclusively to YouTube or Facebook, and Uncle Charlie who just happens to be handy with a video camera?
Click to expand...

Yep, that is the question.... and, BTW, Uncle Charlie has taken a lot of my business, and he is everywhere!
 
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And have to add to David using copied and hacked software and I see that Uncle, here to in South Africa.
 
FCPX is not gone yet. I am having a great time using it, despite some missing features right now. Editing is great, color-correction is fast and with great quality. What´s missing is a rel audio-editor (but some effects and plug-ins are above the competition).

FCPX might never make it into big studios anymore; and they are industry standard.
But FCPX will a year from now be much better than Premiere and it will give Avid lot to think in the mid-market, where mayn smll productions and oneman-bands work and produce great results in much quicker turnaround time than Avid and the big studios even intend to do.

What do you need in an NLE?
Image quality - checked
Speed/intuitive use - checked
big enough userbase to create money for R&D - checked
Audio - yes..ahm... NOOOOO
Output to broadcaststandards (tapes) - NOOOO
HiQ Preview - NOOOO
I/O compatibilty with other programmes/post-houses NOOOOO

And then there are features, that FCPX has that many don´t even know they need. I have used it now quite a lot and there are tools that simply change the game. Apple has always done that. Sometimes successful sometimes not, but they try to look ahead and I am very happy with where they look. It makes editing on bigger projects simply better, faster, easier.

If these tools become standard or when they do.....Avid and Adobe need to re-do their own tools and then it gets interesting....
 
I voted PP. Avid is awesome and ProTools alongside is great. High-end will be on it for a long time. Premiere will become the general standard cause everyone has it for After Effects and Photoshop anyway, AND it opens legacy FCP7.

BUT in the long term future, 2-5 years from now, I think FCPX will be killing it. The reason is two fold, market expansion (through usability and low price), advanced thinking. FCPX will bring alot of students up just as FCP7 did in the schools around the country, ESPECIALLY with the low price. Apple will iron out the kinks over the next year, and you'll have a strong contender as the definition of "broadcast" standard changes.

Delivery is going digital and web. TV isn't dead, but the public wants NET video delivery. Netflix/Hulu and the like is the future and it's coming fast. FCPX is lined up to eat the fast delivery requirements for breakfast. Metadata organization is the future and FCPX is ahead of the curve.
 
Jim Simon said:
In this case, I think it would mean "used by more people in the industry than any other NLE".

The real question is, how do you define this industry? I think most of us would include theatrical and broadcast, features and documentaries, corporate and news, but would we also include the one-man videographer who hangs out a shingle, the bright teenager who posts exclusively to YouTube or Facebook, and Uncle Charlie who just happens to be handy with a video camera?
Click to expand...

If that is the definition, then Adobe and Avid should not be included in this poll. Their raison d'etre have never been about getting the most people to use their pro apps. For Apple, that is their stated mission.
By this definition, Avid and Adobe have already lost.
 
VMT said:
If that is the definition, then Adobe and Avid should not be included in this poll. Their raison d'etre have never been about getting the most people to use their pro apps. For Apple, that is their stated mission.
By this definition, Avid and Adobe have already lost.
Click to expand...

Every sentence in this post strikes me as not so.
 
David Jimerson said:
Every sentence in this post strikes me as not so.
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The whole poll seems somewhat skewed.

Who can affirmatively and objectively define what "the industry" is?

Are one or two person shops that don't need collaborative workflows part of the industry?

Avid's historical marketing model is appealing to what part of the industry?

Disney, event videographers? Me?

In college debates as I remember them, we always defined our terms before the debate to get on the same page. In a poll directed to "industry use," the same approach seems to make sense.

Can we all agree what "industry standard" means? Most user? Most professional users? Most users that need a collaborative effort? Most users that don't?

But, the larger question is how is it possible to identify any future "industry standard" in the coming year, particularly if that industry isn't insular, and is changing significantly.

There are numerous posts on line that the whole post production "industry" is dying a slow death. Given the content of many television and on line creations these days, that is not that difficult to believe.
 
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Um, no. If "industry standard" means "most users" then it'd go to imovie or windows movie maker...

You'd have to break it down to studio features, indi features, news, wedding videographers, corporate video...
 
I heard today that 25 hours of video is uploaded every minute to YouTube.

Collaborative workflows, except at the narrow high end, are becoming less important in my view.

May be wrong here, but the industry is changing with file based workflow, and changing delivery vehicles.
 
Futchibon said:
What are your thoughts?
Click to expand...

Over here in Germany AVID seems to become the big winner in the area of broadcast & production for cinema. It was already established strongly and now - with editors jumping the ship from FCP - it will become only stronger. Unless Apple decides to do something they will probably lose this part of the market. Maybe economically no problem for them - but status wise it will be one.

A director/producer - not an editor - I was about to sniff out the minefield for my company if we should jump towards FCP - so I kicked out all my old gear in January, bought FCP 7, a MacBookPro, a pimped iMac with the perspective to get an MacPro and hoped if FCPX comes around, our jaws would drop .... and we would abandon AVID. No jaw dropping so far. It is an okay programm for the price and maybe in the future.... but I don't trust Apple very much now because of the way they did it.

I get the feeling I will be sitting on my nice, green Apple-Island next year, do my research videos and tests and the "dabbling" stuff and maybe some smaller net-based video we do at times with my Mac and FCPX but for the mostly narrative TV-work we definitely will stay with AVID.

Some guys in at least one of the local stations of our first tv-channel convinced their superiors last year to change their complete work flow from AVID towards FCP. I do not want to be in their shoes right now......
 
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