starcentral
Veteran
^ like Doug, I honestly find many clients can be talked into it. The words "future proof" and "high quality images" come to mind, and seeing is really believing. I also have a client who will use some of the 4k frame grabs as still photos. I will be lighting certain scenes the same as I would with any commercial photography, so he doesn't have to hire a separate photographer to shoot his stills that he only needs for his website. That's just one example of a "benefit".
On the opposite end of the spectrum some work I did last year with the F55 (shot in 4k) will be screening at two big film festivals here in Canada and both will only screen in HD. The good thing however is after the films are done with the film festival circuit and we look at distribution we can boast that the master is available in 4k - if anyone will care about that today I don't know but in 8 months who knows.
On the opposite end of the spectrum some work I did last year with the F55 (shot in 4k) will be screening at two big film festivals here in Canada and both will only screen in HD. The good thing however is after the films are done with the film festival circuit and we look at distribution we can boast that the master is available in 4k - if anyone will care about that today I don't know but in 8 months who knows.
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