Need help identifying this color-process

digifruitella

Active member
I've been seeing this effect a lot recently, IN photos as you'll see below, and in video. I really like this vintage look and I would like to know the steps or process to emulate this in my videos. It's very warm and pleasing to the eye. Is there a term for it, as well as a tutorial maybe on how to achieve it? The Curves process, or whatnot.

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Video example 1
Video example 2
Video example 3

I appreciate your time and help. Thanks
 
I'm no expert and didn't look at the links but this picture you posted here just looks like color saturation maxed out and possibly some grain filter applied with subject shot with their back to the sun creating that home made movie glare/flare effect
 
Photographic color prints from the 60s and 70s tended to fade. Unfortunately, the dyes making up the image didn't all fade at the same rate. Not only did the pictures get lighter, but they also color shifted.

When one of the component dyes (cyan, magenta, yellow) fades more than the others, it's called differential fading. This results in the image shifting color in the opposite direction. For example, when cyan fades faster than the others, the image shifts toward red. Blues tend to shift more magenta. Greens tend to shift more yellow. And that's about what I'm seeing in your example photograph.

So if you want this effect in video, try decreasing the cyan and lightening the image a bit. You'll have to play around with it to get it where you want it, but that's half the fun.
 
There is an even more simple way to get this look... but the above statement from Bruce is absolutely right.

The other way to get this look is in a 3way color wheel take your black channel and instead of leaving it at 0 bring it towards a color such as brown, blue, or purple like the one in the photo above. Coloring black as a slightly different color will give you the exact look like that photo above. Notice that where black should be (like in the shadows) theres really a hue of purple.

if you do that you'll be very close without having to shift all your colors like crazy. The other thing to do is take your mids or highlights and turn them ever so slightly towards yellow. The combination of the shirt in black towards purple and the shift in high towards yellow will give you this effect.
 
In the videos the last two were shot with a disconnected lens, which gives those low contrasty and high flare shots
 
Most of the effect is in camera. Just make sure your source (in this case sun but can be an HMI or other) just out of frame. It will cause the washed out look. Youll also notice in the image the girl has a considerable key.
 
Photographic color prints from the 60s and 70s tended to fade. Unfortunately, the dyes making up the image didn't all fade at the same rate. Not only did the pictures get lighter, but they also color shifted.

When one of the component dyes (cyan, magenta, yellow) fades more than the others, it's called differential fading. This results in the image shifting color in the opposite direction. For example, when cyan fades faster than the others, the image shifts toward red. Blues tend to shift more magenta. Greens tend to shift more yellow. And that's about what I'm seeing in your example photograph.

So if you want this effect in video, try decreasing the cyan and lightening the image a bit. You'll have to play around with it to get it where you want it, but that's half the fun.

precisely; its a vintage look. forgive me, but i am very enamored of it myself, what program do you use? i have a few batch sequences mapped out for PS CS4 that are fairly close to that, except i tend to use a bit of smart blur and mask a bit of organic looking grain into my photo's. if you'd like PM me and ill PM you the settings i tend to use, although i tend to push the yellows up a bit, noticing that a lot of older family photo's have fairly strong yellows, less cyan and blue, and somewhere between on the reds, but the blacks tend to be either blues/cyans or reds, depending on different variables.
 
All of these look like they're underscored by the absence of red saturation this is what you'd get with un corrected old Kodak film stock. Including the Jamiroquai video. Except the last example which just uses flare.
 
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