NAB 2023 Rumors & Wishes

Blackmagic Design has a new 4K MFT studio camera out.

Canon seems to have jumped into the in-camera digital image processing similar to one sees in smartphones.
 
listed today at cvp - $4000 off c500

Personally I think the C500 was 'not quite there' for the cash as the focus and so are not up to speed with the latest $1500 canon mirrorless (afaik)

also rf lenses are (to be fair on them) pretty hot in terms of silence, af speed et al.
 
Looking at the B&XXX "cinema camera" list. Canon R5C is discounted by $400 and C70 comes with a free EF-to-R adapter (listed at $600). C200 is probably on its way out.

Sony's are steady.

GH-6 is way off, which makes sense given S5MKII.
 
A Sigma executive was asked about his company product plans. His response, "full frame are doing very well, APS-C is in decline, MFT is in sharp decline".

Which should have been expected for several years. The consumer is being taken to full frame by the cartel. And, after that, to the medium format. Where applicable.
 
Okay, a few updates:

1. Sony is set to release at least one a new high end camera before summer according to rumors.

2. A new Sony A7S 4 rumor says it will come out soon and focus on dynamic range with 6K video despite the 8K trend.

3. Fuji has discontinued the big medium format GFX100 and, as we all know, that is a big indicator of an updated model coming so perhaps we may see my predicted Fuji medium format camera with 8K video enter the ring?
 
The GFX100S for half the price was apparently a better seller the last 2 or so years, so discontinuing the older one doesn't really mean anything although I do think an 8K medium format camera will eventually arrive...in the $10K+ territory.

But I would be surprised to see an a7SIV already. They can really milk that III for another 6-12 months.
 
The only reason I can see them quickly popping out a new A7S is because everything is moving beyond 4K now and 5.7K/6K seems to be the minimum entry for next gen cameras which are in 8K+ territory at the high end and the FX3 is taking up the mid range 4K video end where the A7S 3 was so there's room to come out with a new stills model before they eventually add the FX version of the A7S 4 to replace the FX3. Also, they have the A1 and A7R with 8K so the A7S 3 is sitting well below those models so it may be time to move beyond 12 megapixel 4K to be the next large pixel low light specialty camera the A7S line has been known for. I'm not thrilled with the though of it not being 8K but if it were going 8K, perhaps it would be around 35 megapixels or so to meet 8K resolution and technically be the lowest resolution model compared to the A1 and A7RV and thus really being the next generation of the A7S line. Still, knowing Sony's past release schedule styles, I doubt that there would be that big of a leap from 12 megapixels to 35 megapixels in a single revised model release unless Sony's sensor tech can actually scale that quickly.
 
Good point about the resolution and role of the Sony "S" model. If you up the resolution on the "S" model it becomes the A7IV+ We are obviously in the land of diminishing returns as the A7IV model does not need to ever go beyond 33MPX. Plenty of pixels and detail.
 
A7SIII has a Quad Bayer sensor. Sony can get 8K out of it right now, if they want to. They don't want to.
 
Sony Alpha Rumors is predicting a new videocentric Sony full frame model. It's supposed to be announced toward the end of the month and will be a bit of a mongrel with bloodlines of A7SIII (12 MPX sensor) and A7c (the body). No price has been revealed but it ought to be lower than the current A7SIII, which is still $3,500 at full retail. No word on whether A7SIII will be either discounted or discontinued at this time. Its replacement A7SIV was also rumored recently but maybe this new model is it.

The NAB is a month away and, with the hand-held "consumer" cameras used in professional broadcasts for the shallow depth-of-field shots, this could appear in Vegas too. Officially, it'll be presented as more of a vlogger/YouTube camera.
 
Sony Alpha Rumors is predicting a new videocentric Sony full frame model. It's supposed to be announced toward the end of the month and will be a bit of a mongrel with bloodlines of A7SIII (12 MPX sensor) and A7c (the body). No price has been revealed but it ought to be lower than the current A7SIII, which is still $3,500 at full retail. No word on whether A7SIII will be either discounted or discontinued at this time. Its replacement A7SIV was also rumored recently but maybe this new model is it.
Would make sense why they haven't released any firmware update people have been asking for if they plan to discontinue it and replace it with a new model.
 
There are also rumors of a Z8 announcement sometime in April, likely pre-NAB. The exact specs are unknown but supposedly it will have the same sensor as Z9 without all the features and, obviously, at a much lower price point. It should have 8K/60 and even a better auto focus than Z9. Price is around $4,000, which will pit it directly against R5 and A7RV.

Also, Nikon announced a nearly $3,000 85mm F 1.2 prime lens, which is claimed to be cat's meow for the professional photographers. With Z8 or Z9.
 
Okay, a few updates:



3. Fuji has discontinued the big medium format GFX100 and, as we all know, that is a big indicator of an updated model coming so perhaps we may see my predicted Fuji medium format camera with 8K video enter the ring?

The video side of the Fuji medium format cameras is a joke.

I wish they would just focus on the stills side.
 
An Ordinary Filmmaker on YouTube says that Panasonic S1H II will be announced shortly. It looks to have the same sensor as Nikon Z8, 8K and Apple ProRes Raw. Plus some other stuff. No pricing info yet available.

But that's two more models for the NAB. Or three in total if one counts the new Sony.
 
Sony's announcement is on the 29th. It's going to be billed as a "vlogger camera" at ~ $2,500, which means it's going to be missing some A7SIII features. Full specs will probably leak before the weekend.
 
Once again with Fuji, there is a new roadmap describing four new entries for 2023 that will be "disruptive". Could be new GFX camera, revised X-series models, or even new kinds of cameras, perhaps a video camera? Despite my fantastical hopes for a cinema Fuji GFX camera, I normally wouldn't truly expect Fuji to come out of the sidelines with a surprise but who knows? They have been doing very well with video, particularly with the 4K and 8K in the XH models, so if video is a clear priority with Fuji then perhaps we could see something interesting from them at NAB?
 
It's not that Fuji (Film) can't make a videocentric pro tier medium format camera, it's that it (informally) barred from it by Sony, who manufactures its MF sensors. In exchange, Sony is not manufacturing a medium format camera of its own, despite easily capable of doing so. However, as performance of the full frame models from all brands climb to the 50 MPX 8K 60p Raw territory, there should be some movement in the MF niche too. If there is a videocentric design, then it's likely to be lower on photo sites and somewhere around the 60 MPX of Sony's A7RV, with a 100-1288 MPX model being geared toward the stills shooters.

Sony also makes a 150 and 200 MPX sensors but those are reserved for the ultimate high end of the photo world in Phase One. It does have an IMP 661, a 128 medium format global shutter data collector, but it was announced two years ago and not a single product with it has been introduced so far.

In general, given that Canon doesn't have a medium format lineup, Sony wants to exhaust the full frame potential while firmly making its E-mount the dominant force. Canon, likewise, is concentrating on its RF selection and is not interested in pursuing an entirely different mount. It was rumored to release a super high end R1 for the high end pros but it's been rumored and rumored and rumored and nothing's come out of it so far.
 
So, no R1 from Canon ... but they are introducing a pixel shift mode for stills with a three year old R5. It's supposed to be working differently than Sony made sensors for Sony, Panasonic and Olympus cameras. Canon is claiming that its 9 shot sequence will deliver a 400 MPX photo. Sony's does a square root algorithm, where a 16-shot sequence of A7R IV and V quadruples the 61 MPX res to 264 (or whatever 61x4 amounts too).

Now, first Panasonic and then Sony added inter-frame interpolation to minimize the ghosting effect from subjects in motion of the multi-frame shot. Canon presumably will do something similar in order to achieve those promised 400 MPX. But, if it is successful with it, it will move the stills market quite a bit forward.

PS. There's no news if there are options beside the 9-shot 400 MPX, such as anything from 2 through 8.
 
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