I don't know if any of you are hip to Justin Lowe, but he has several commercials for nikesoccer.com (also airing on t.v. and playing in the movie theaters). He's done hot videos for king black acid (actually with the gl2) for the Mothman Prophecies. The Nike ads were done with the dvx. He's pretty damn sick. http://www.lowestudio.com/ I think he epitomizes the thinking we all need to embrace. I read so many posts about what can't be done with the camera...you can't get this look...you can't achieve this...and I think damn why do some people buy the camera if they don't think they can make their vision a reality? Anyway enuff soap box, check him out.