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So you want snowdrifts lying on the ground? (as opposed to e.g. falling snow, which is pretty easy to fake in post). Unfortunately all fake snow is hard to clean up afterwards - you've got to shovel it up or hose it away somehow. And I've never come across any 'cheap' materials - you literally need enormous piles of the stuff so the total cost will never be that cheap.What's your budget?
You've definitely excluded the possibility of shooting at a location with real snow?
Unless you have a really talented artist, i suspect the Photoshop option will be hard to get looking realistic.
Have a look at http://www.sno-wonder.com/order.asp - I've never used it, but it looks like it would suit you, and might at least be worth a test.
Whatever option you go for, you need to really plan your shots carefully - no point in paying for snow that the camera won't see.
for close ups, i've used mashed potato flakes in the past..(for falling snow). worked for me pretty well.
Some potato flakes look er..potato-coloured rather than pure white.