Corporate video inspiration needed

Grahamrobbins5 said:
I think its very good corporate content because we spend the time to light it, compose nice shots, and the editing and graphics are simple and describe the product well. Take a look and maybe it will give you some inspiration.

https://www.youtube.com/watch?v=Uizw-FZJ6Fo&feature=relmfu

We do these on pretty small budgets, I usually bring out some 2k fixtures, and 4x4 kino flo's. I get all the movement on a Dana Dolly, and though the production company owns a RED epic, we shoot these just on 2, 7d cameras with zeiss primes. Its very simple but I think just spending extra time in composition and lighting can really up the caliber of corporate content.

Graham Robbins
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I like the slight dark ring around the screen on some shots, it forces the attention onto the car and the viewer isnt lost in all the surrounding warehouse. Good voice over as well.
 
TheDingo said:
...Following these steps you now have a 30+ page photo-storyboard ( assuming that you took 100 photos ) that you created in less than 3 minutes, with room to write notes beside each picture, and you can email the PDF to other crew members, agency contacts, etc...
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If it takes 3 minutes, then thats okay. I use a galaxy tab sometimes for the recce, maybe i can get an app that does something similar to the powerpoint-insert function.
 
sadude said:
Now i would like to push the boundaries, just a bit. I want to take the videos to the next level.

It's great that my clients love the videos that i give them, cause it means i get paid, but now i want to get other clients, maybe bigger clients interested in my videos.

I would like to go beyond making videos that meet the requirements to making videos that surpass those requirements.

But where do i start? How do i incorporate creative elements into a production that will make it a work of art as well as a corporate video? How do i create a vision in the videos and where do i draw inspiration from to create this vision?
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The next level could well be producing live shows to present your clients new video production to the industry.

Years ago, we started off producing soundtracks for pro still photographers who wanted to segue into the video production industry and a couple managed to do it big time, producing multi-screen trade shows for Ford and IBM.

For one show for national Ford dealers, on the opening night for a big audience of dealers and their wives, we lowered their new 19?? cars into the Sydney showground from a helicopter lit with multiple searchlights. We had the big version for the live pres. and smaller cut down videos to distribute to the rest of the trade.

But it took a few years to build up the contacts in the various areas, cameramen, staging, choreographers, dancers, composers with original music and songs etc.
You have to want to get into it and the rewards can be beyond huge, new cars for your staff etc.

By including something like this in your proposals you can snare new clients. Start small but aim high.

Cheers.
 
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Thanks for the comments on my epic reply guys -

Here's an advanced-thinking suggestion (I have posted this so many times i should get a commission from the author)... but look up a book called "The Visual Story" - it's about design, color, motion and style for new media. It gets into the psychology of motion, color, pacing, the emotional effect of angles, speed, intensity. Really awesome, everything is diagrammed out with visual examples, it's not dry - it's fascinating. It would take years to digest and utilize everything in the book, but man... it can help you up your game like nothing else out there. Esoteric and wildly practical, truly secret-weapon level stuff. A MUST read and must-own. Amazon has it.
 
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