Canon Sold less mirrorless cameras and Nikon ranks last

m4/3 did 15% and almost matched fuji.

is that enough for panasonic and olympus to keep making cameras?

especially with there being a rumour that olympus is thinking of shutting down its camera division?

rob
smalltalk productions/nyc
 
m4/3 did 15% and almost matched fuji.

is that enough for panasonic and olympus to keep making cameras?

especially with there being a rumour that olympus is thinking of shutting down its camera division?

rob
smalltalk productions/nyc

Hard to tell since we do not know what those percentages translate into actual unit sales. Also, Panasonic now sells full frame so their 7% hopefully includes some full frame !!! With 8.4% of market share for Olympus I do not see why they would quit the camera business unless again actual unit sales are low. If that is the case then what is going to happen to Nikon at 4.6% mirrorless market share?
 
The problem for Canon isn't just that it isn't selling enough mirrorless and has to drastically cut prices - EOS RP is being discounted to $1,000 - but that its foray into the mirrorless is destroying the DSLR sales. This is the problem with just wading ankle deep into one market while getting torpedoed in another. Sometimes, of course, it's accidental and largely due to bad timing but there's clearly an elephant in the room that all of the Big 4/5/6 executives are afraid to bring up.

Meanwhile, Xiaomi has just released a five camera smartphone with its "daylight" camera having a 108 MPX sensor. Many reviewers are complaining that it doesn't shoot well in low light but they're ignoring that Mi 10 includes four other cameras - one for low light, another for portraits, another for the selfies, another for macro. They're not, however, ignoring that it sells for $550. And that it fits into a back pocket. And that it has other things that a DSLR/mirrorless won't ever have. Which shrinks the photo-video market to BiF/action and full frame/medium format studio shooters. And the Big 4/5/6 are in unison singing Sayonara.
 
Hard to tell since we do not know what those percentages translate into actual unit sales. Also, Panasonic now sells full frame so their 7% hopefully includes some full frame !!! With 8.4% of market share for Olympus I do not see why they would quit the camera business unless again actual unit sales are low. If that is the case then what is going to happen to Nikon at 4.6% mirrorless market share?

Given the cost of the Panasonic FF system I highly doubt it equals a large part of the pie. I think a camera system at that price point knows very well it isn't going to make its money on volume sales.
 
It does say 2018 on the chart. But 2020 is an Olympics year, Canon and Nikon will sell 2 or more new models/bodies to every sports photog going to the games, or their service centers will be doing a lot of work on currently new devices to make sure all are ready for the work.
 
What I or we do not know is how profitable each unit sale is to these companies. If there is a nice margin on a $1,300 camera, maybe they do not need 50% market share to stay in the game. The pace of development is probably what would take companies out as you have to keep up. But it seems more and more cameras are showing up from different companies which says to me that the cameras are becoming cheaper to make.
 
A pedantic side note - it's "fewer", not "less". I understand the Rumors owner is not a native English speaker but, if you can count it, it's "fewer"; if you can't, it's "less". So, it's fewer cameras, cars, houses but less water, air, love, affection.

Now, I am going to check everyone's spelling.
 
It does say 2018 on the chart. But 2020 is an Olympics year, Canon and Nikon will sell 2 or more new models/bodies to every sports photog going to the games, or their service centers will be doing a lot of work on currently new devices to make sure all are ready for the work.

2018, which somewhat makes sense for the Nikon's numbers since they released the Z6 in November 2018. The 2019 numbers when they come out will be much more realistic and representative of the mirrorless market.
 
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