Canon 5D MKIII Spotted In The Wild?

Rick Burnett said:
After looking at the images, I am going to say 7Dm2. The layout of the controls and design look MUCH closer to my 7D than to the 5D in my opinion. The 1Dx is full frame so why release another full frame right after it when you can stagger in an APS-C covering both sensor sizes and then bring the 5D after? Of course, I am just guessing! :) And I say this with no flash even. But, I guess we'll see.
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Well, that would mean that Canon would be removing the pop up flash from the 7D. APS-C cams have always had a flash. The 7D is basically a Rebel 1D. I don't think the 7D will lose it's flash.
 
f64manray said:
Okay, I found it. At about 1:56 Jessie Miller says Canon did some research and discovered that 80% (I was wrong about the 70%) of 5DIIs are used for video only. Larry Thorpe was the guest. I assume he might have got this info from him.

http://www.youtube.com/watch?v=NgbabR6oq8g&feature=related
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the guy looks sideways suspiciously as he says that bit: either he's making it up, or there's someone around who told him, and he wasn't supposed to repeat it in camera
 
f64manray said:
Okay, I found it. At about 1:56 Jessie Miller says Canon did some research and discovered that 80% (I was wrong about the 70%) of 5DIIs are used for video only. Larry Thorpe was the guest. I assume he might have got this info from him.

http://www.youtube.com/watch?v=NgbabR6oq8g&feature=related
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In that case the MKIII should have XLRs and SDI!....puts an end to the argument that the majority of users don't care about video features.

Explains why Nikon have improved the video capabilities on the D4.

There were rumours last year that Canon was testing 2 versions of the MKIII. One of them must have evolved into the C-DSLR.
 
squig said:
In that case the MKIII should have XLRs and SDI!....puts an end to the argument that the majority of users don't care about video features.
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Maybe not on the actual 5D body, but certainly a module akin to the motor drive on the old F1 that could be purchased separately as cine module with XLRs etc. This would probably be something for their C DSLR.


Explains why Nikon have improved the video capabilities on the D4.
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We still need to know more about the technical specifics regarding the video IQ of the D4, but feature wise, Nikon mopped the floor with Canon. With uncompressed 4:2:2 8 bit HDMI out, Head phone Jack, and impressive AF in video mode that can track a subject (not sure how smooth, but it looks quick), Canon should be ashamed of themselves with the 1DX. They were so busy trying to protect the C300 from the 1DX, they neglected to protect the 1DX from the D4. If they don't correct this, they can forget about the 1DX competing in the cinema market, because it looks outdated already in the shadow of the D4.


There were rumours last year that Canon was testing 2 versions of the MKIII. One of them must have evolved into the C-DSLR
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Seems logical. They'll need to put some kind of special label on it to explain why it's 8 MP :-). I think this is Jannard's special 4K gift from Canon.
 
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f64manray said:
I'd like to thank my mom, third grade teacher, Mrs. Skankel, and the good people at google. :-)
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Nice! Thanks!

If that stat is true... WTF Canon?! Here I am thinking I'm Canon's bastard child, some mistake that isn't worth anything. I've had to go to therapy over this. They should be falling over themselves to get us some better large sensor video cameras!
 
I agree, 80% is a HUGE number. The 5DMKII is a very popular still camera. One of Canon's best ever DSLRs in the still world. I can't believe the much smaller video world would overtake the still world in terms of usage. Especially considering the video folks did not ramp up for a year to two after initial release. This must be some way users get classified by the company, not actual data.
 
I use my 7D for video only.

Maybe someone [Canon maybe] only did a random sampling around the peak of the 5D video craze and did not do a proper survey.
 
Ryan-Guy said:
Nice! Thanks!

If that stat is true... WTF Canon?! Here I am thinking I'm Canon's bastard child, some mistake that isn't worth anything. I've had to go to therapy over this. They should be falling over themselves to get us some better large sensor video cameras!
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Well, they did. They gave you a near perfect camera in the C300. They launched their whole cinema division because of the 5DII. You just have that one little quibble with that $16K price tag. But never fear, 5DIII seems to be around the corner as well as the C DSLR. And with the Nikon D4 setting the bar for the defacto feature set, I'm thinking the upcoming canon DSLRs will meet that bar ie; uncompressed HDMI out, headphone jack and greatly reduced aliasing/moire. Thanks to the D4, if Canon does anything less, the market will be unimpressed.
 
Bassman2003 said:
I agree, 80% is a HUGE number. The 5DMKII is a very popular still camera. One of Canon's best ever DSLRs in the still world. I can't believe the much smaller video world would overtake the still world in terms of usage. Especially considering the video folks did not ramp up for a year to two after initial release. This must be some way users get classified by the company, not actual data.
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Larry Thorpe was in the room when the host said that. Mr. Thorpe is the man shepherding canon's whole cinema division. I'm thinking the host got that number directly from Larry Thorpe as they prepared for the show probably. Larry Thorpe would be very aware of any marketing research pertaining to that I would think. The fact that Larry was there is the one variable that gave it credence to me.

Regardless, I think the main point is that digital cinema blew the doors off of 5DII sales over and above the original 5D sales as solely a stills cam. I would love to know what the 5D sales were compared to 5DII. The 5D was legend. I would imagine just comparing the difference in units sold between 5D and 5DII would be enough to assume the reason was video as that is pretty much the only thing that changed outside of adding the 1DsIII sensor. The impact was so huge, I recall people commenting at trade shows (on the net) that there was a huge increase of third party vendors catoring strictly to supporting cinema in DSLRs at the shows. So how many DSLR (with 5DII leading the pack) sales are required to support the products of all these third party companies? Apparently enough that Canon started its own dedicated cinema division. They just haven't addressed the $5K segment yet, but that should be rectified by Nov 2012. So, 80%? Maybe.

I guess I should throw in my own 2 cents since I'm one small data point. Cinema is the only reason I bought the 5DII. If it were a stills only cam, even as a photographer I wouldn't even have been interested.
 
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f64manray said:
Larry Thorpe was in the room when the host said that. Mr. Thorpe is the man shepherding canon's whole cinema division. I'm thinking the host got that number directly from Larry Thorpe as they prepared for the show probably. Larry Thorpe would be very aware of any marketing research pertaining to that I would think. The fact that Larry was there is the one variable that gave it credence to me.

Regardless, I think the main point is that digital cinema blew the doors off of 5DII sales over and above the original 5D sales as solely a stills cam. I would love to know what the 5D sales were compared to 5DII. The 5D was legend. I would imagine just comparing the difference in units sold between 5D and 5DII would be enough to assume the reason was video as that is pretty much the only thing that changed outside of adding the 1DsIII sensor. The impact was so huge, I recall people commenting at trade shows (on the net) that there was a huge increase of third party vendors catoring strictly to supporting cinema in DSLRs at the shows. So how many DSLR (with 5DII leading the pack) sales are required to support the products of all these third party companies? Apparently enough that Canon started its own dedicated cinema division. They just haven't addressed the $5K segment yet, but that should be rectified by Nov 2012. So, 80%? Maybe.

I guess I should throw in my own 2 cents since I'm one small data point. Cinema is the only reason I bought the 5DII. If it were a stills only cam, even as a photographer I wouldn't even have been interested.
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I agree. I bought my first film slr when I was in highschool -- that was a few decades ago. Taking picture has always been a hobby. During that time and now, I always wanted to take video's.. but the equipment had always been lacking (unless you spend $$$$$$$$$$$$$$$$$ on "real film") so I always kept on taking pictures. A couple of years ago, the 7d appeared.

I sold my 20d specifically for the video capabilities of the 7d. In a way, I think the photography field is already "maxed out" -- especially for the serious, AMATEUR photographer. Whats another 10 mega pixel? Faster auto focus -- sure, but is it worth the $$$ every year to upgrade? Call me a curmudgeon, but without the video, I would have still stuck w/ the 20d. AND guess what? I would have been able to still take pictures as good or even better than most of my friends who still use compact cameras.


I think there are a lot of people who have been into photography, but wanted to dabble in video but before the dslr video revolution, just couldn't because the hardware wasn't there. Now, perhaps I am not the target market for the video dslr, but I think I am. I am not a professional videographer, but I am willing to spend 3-6K for a dslr that has good video. If a video dslr cost over 6k, you've lost me... Heck, I'm even thinking about the gh1/2... Or even moving to Nikon (the D800, D4 -- the price is stretching it though). The only reason its stopping me from moving is since I got the 7d a few years ago, I accumulated several nice lens.

Yeah, take away the video and the 5d, 7d, etc.. there would be less sales. In any case, if canon wants to neglect the 5k and under video dslr market, do it at their peril -- they should look up the term "disruptive technology"... The only thing I'm afraid of is that canon will want to protect it's video/cinema division and I will be forced to move to Nikon because Nikon can go "all out".. I guess it wouldn't be to0 bad -- I will lose money reselling cannon equipment.. probably a couple of thousand... At the end of the day, that's not too bad -- but it sure would be nice not having too :-)
 
It's just my guess, but it's possible they did some research on people using 7D's to see how many of them were using the onboard flash and who were not. Who knows. APS-C cameras didn't shoot 1080p video at one point either so they maybe cutting some costs to justify other costs. I certainly wouldn't miss it.
 
I sometimes think I'm the only person on the planet who owns a 7D and more than a dozen lenses for it and has never even flipped the switch over to the video mode ... I use it exclusively for stills, where the 8 fps frame rate was especially useful for some of the action stuff I do. Great camera, though.

- Greg
 
I bought the 7D first only for video. THEN I bought the 5D ,ONLY for video. :)

My last video cameras were JVC HD100 and HD200 with 35 lens adapter,

Before that were DVX100 and 100A

Before that were the VX1000

-and so on down to beta max and vhs cameras.
 
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I have a bad feeling that Canon is missing the clue train again. The price tag on the C300 was a sign. Even if they understand that video is what brought the 5DII the sales it did, I'm afraid they're behind the curve. You know the saying "skate to where the puck is going to be, not to where it is right now"? Well, that's my feeling about video and the 5DIII. Sorry, but the 5DII - and by extension, 5DIII is where the puck is right now.

Scratch that, it's actually much worse - it's where the puck was. Because the puck has moved to where the GH2 is. That's where the puck is right now. We're talking a $1K price point. If you want to be where the puck is going to be, then you need to give the young DSLR crowd something that'll blow the GH2 out of the water, but at a price point that's going to be at $1K or below. And yes, you do have to blow it out of the water, because you're NOT going to be competing with the GH2, but with the GH3.

Again - skate to where the puck is going to be. Right now, sorry, but the hacked GH2 is serious competition to the 5DII - some like one more than the other, but it's getting pretty comparable - and that is not sustainable, when one costs $1000, and the other $2,500. You need to deliver a great deal more. Because the GH3 is coming out, and it'll be $1K - so what is 5DIII going to give us? I mean, it's pretty questionable.

In fact, and here I'm sure everyone will jump down my throat and disagree violently, but I have a funny feeling that the $2,500 market segment is becoming pointless. If you are going to charge that kind of money, before spending that, people would start looking a bit higher, like whatever happens after the AF100 and FS100 - those prices will drop and you're looking at maybe $3,500 for a whole heck of a lot more. And for people who love the DSLR form-factor, I think the price point has moved down to $1K. It's like with computers. Once upon a time, it was accepted that a personal computer cost around $5K. These days, you could not charge such prices unless it's super specialized - the medium has reached toward the $1K and below.

So, I'm really curious to see what Canon delivers for 5DIII. They're in dangerous territory. If it was only about stills, fine, go at it. But if you are looking to score with the DSLR crowd, you may be out of luck - since the 5DII(I) is in a market segment that dictates $2K-3K as an asking price, what are you going to give the customer to tempt them, when they got a $1K GH3 (and maybe Sony) giving them pretty much all they can ask for... and for another few bucks they can move on to AF200 or FS200. Tough.

My suspicion is that Canon will fumble this. They'll deliver incremental improvements to the 5DIII compared to 5DII, because they have to protect their pro video division - and ask for $2.5K, because that's the market segment, and they'll watch as the market moves away from them toward cameras that deliver almost as much, at a much lower price point of $1K and below, where Panasonic and Sony will sit. I guess we'll see.
 
OldCorpse....I was going to disagree at first with your post, because the GH2 is a blip sales wise compared to other DSLRs (I know the GH2 isn't a DSLR) but I thought about it and I think your main point was spot on....the video purpose large sensor cams in the general 5K and below price range ( AF100 and FS100) are offering rebates and coming in very competitive for anyone looking at a 5DMK3, D800 or uber expensive DSLRs that offer video. The landscape is changing rapidly, more and more interesting low cost alternatives for large sensor video are being made every day, even Canon's own G1X....while not on a par with a 5DMK2, it is a very interesting camera that offers shallow dof video for very little money and there will be the GH3 and more NEX cams from Sony, all of which are getting better at video with each release. In a nutshell, what I think we're both getting at....is that what used to be revolutionary is now going to be everywhere. So these over $2,000 cameras better really bring it for them to hold on to the video segment of their sales, of course the stills guys will go for them and that is what their primary function is....but even that is changing as some stills photographers are looking to move into motion to express themselves in different ways. The times they are a changin....faster than fast.
 
Plenty of people like a full frame sensor. That alone will keep it in the game against the GH2 even if other features and qualities are lacking in comparison. I'm just saying that it wont need to blow the GH2 out of the water to remain competitive.
 
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