B-roll V. A-roll

As we are closer to finishing the 30 min "power cut" our our documentary (as a prep to raise the remaining funding) we had to figure out the reasoning behind the image selection - how to get away from curse of b-roll and trying to lift the images into a-roll category. Here is what we came up with.

Here is the project for those we care:
http://tupeloproductions.com/work_dev_doors.html

And here is teh selection of the images - though out of context they might simply be "pretty images" to you:
http://tupeloproductions.com/work_dev_SWL_screengrabs_selects.html


Some of you might be interested:
"B-roll v A-roll"

Images exists on 2 levels - that of what the image represents and how the image works in the world outside of the image. Meaning exists from within the image (composition, lighting, exposure, colors, content, movement, lens choice) and outside of the image (intellectual capacity of the audience, what comes before & after the image, the music & sound & voice over, size of the screen during presentation, environment).

There are appearances and over-appearances. “Appearance” is what the image seems at first. The “over-appearance” is when the viewer detects the language of the image and thus realizes that he’s manipulated into certain way of thinking. That realization doesn’t automatically mean disagreement with the issues at hand. Often it can steer the conscious viewers to pay attention to the message on another then obvious level.

The audience changes the meaning based on their understanding of the canon, the film language, the history, the politics, the circumstances of the issues.

The image can’t control the audience’s intellectual might but through formal devices it can influence what the audience pays attention to - thus through the image the maker imposes its interpretation of the event. The audience can accept or reject that interpretations. Moreover the audience can become aware of the manipulation and thus reach an unexpected interpretations of the images.

An image exists as stand-alone entity as well as within a selection of other images - an edit. The edit can give new meaning to an image either by using the image to tell the story (within the image) or by dialoging with the image’s meaning by contrasting the image with other images/ideas.

Image can co-exist with sound and spoken language. The voiceover can give the image illustrative qualities if the contents of the image seems too close to what the VO talks about. Image should “enhance” the meaning of the voiceover and NOT illustrate it.

Depending on form of the presentation (movie theater, TV, computer screen, phone) and the circumstances (how much choice the viewer has to pay attention) the maker must employ different devices to retain the viewer’s attention. Meaning is directly related to the time the viewer spends deciphering the content of the image. The image should engage the viewer sufficiently long for that meaning to be discovered WITHIN the circumstances and the form.

Formal meaning comes from “otherness” - how far outside of the canon the image falls. The canon describes certain style of framing, lighting, color selection, choice of what goes into frame, camera moves.

The canon can’t be controlled by the image or the image maker. The meaning of the image will change with time as the canon changes.

It’s the choice of the maker to have the image fall within the canon or outside of it. The canon imposes a meaning and it’s the maker’s responsibility to know that meaning. Being part of the canon makes the ideas less pronounced as then the only thing that matters is the storytelling content of the image and not its formal qualities. Within canon, formal qualities are made invisible.

By falling outside of conventions the maker implies a meaning, or more precisely, possibility of meaning. The meaning is not produced anywhere else but in the viewer’s mind. Out of countless possibilities, the viewer needs to be clued in that there is potential for meaning, that the maker took its pains to inject the meaning (outside of the story) into the images. At the time where the availability of the content is abundant it’s vital to recognize the work with that ambition.

Implication of the meaning does NOT equal meaning. But lack of that implication means that there is no reason to search for meaning on part of the audience and thus very little reason to pay attention to the work in the first place.

Just like a fully developed scene the image has to change our understanding of things. Within one image it needs to transform our understanding from one position into another.

Meaningful image advances the story. The image has to be vital to the edit. Can the edit exist without the said image? If the image is not significant enough then it just a b-roll.
 
So wait... this is a documentary?! Yeah. I'm sure you know what you are doing, but a documentary is particularly vulnerable to the form over content mistakes. You forgive a lot in fiction, which you may not in a documentary. Tread carefully. Best of luck.
 
So wait... this is a documentary?! Yeah. I'm sure you know what you are doing, but a documentary is particularly vulnerable to the form over content mistakes. You forgive a lot in fiction, which you may not in a documentary. Tread carefully. Best of luck.

It happens when one kind of ideas is not supported or over supported by another kind.
 
Back
Top