Expections for NAB '09

I doubt it's going to be discontinued. But since their cash cow is now in the consumer market, I'm sure the reduced amount of cash flowing into the ProApps R&D department means we'll see brand spanking new technologies less and less.

Though if they are going to make another incremental update, I would appreciate an Color interface/workflow or the ability to quickly use curves to color correct images within FCP.
 
On another note. Does anybody have horror stories to share of young low budget filmmakers grabbing the Red One to shoot with because it was the hot thing to have, only to be slammed by the time and costs of the post workflow?

Deep Sky Digital demoed the workflow for me and it definitely didn't look friendly for those with a low budget that want to edit it on their own systems. I can imagine small productions that pour money into working with that camera and not having anything left over for post. Unless they are totally happy finalizing from proxies.
 
hmmmm...

is it realy such a big deal?

I thought you just throw it at Premiere and start editing?

For VFX you can render out lossles any time, and it would behave like any other lossles material in that size.

So what´s the deal?

Frank
 
On another note. Does anybody have horror stories to share of young low budget filmmakers grabbing the Red One to shoot with because it was the hot thing to have, only to be slammed by the time and costs of the post workflow?

I know at least one person in this market that did just that. Got the base Red camera and ran out of cash to get anything out of it.
But I don't think that's a totally new thing in our industry.

To be honest, we invested heavily last summer in the TriCaster and support gear to do multi-cam productions. Within a month of makeing the final purchases our economy here went totally flat. We're still surviving, and calls are starting to come in, but it scared the heck out of me watching my new gear sit almost idle while I kept making payents. :(

Fortunately I'm seeing interest again and I'm confident we have positioned ourselves to be in the revenue stream as the economy picks up.
 
Really, you think there are that many Bit Torrent copies out there? Scary for those of us who actually buy it, license it and try to make a living with it. I hate people who steal software.

Dan
 
Really, you think there are that many Bit Torrent copies out there? Scary for those of us who actually buy it, license it and try to make a living with it. I hate people who steal software.

Dan

I have a legitimate copy, but I have to say that I kind of understand of the existence of bootleged ones...for people not making a living with the software.

It is obvioulsy fair for a company to own the rights of the software, and to be prosecuted if they are using bootlegs, but for the individdual that is starting to learn it there should be a more loose measure, or a very different pricing and version. I'm not saying the student packs, which still are very expensive and require a sort of identification of how the student is, well, studying, but a version that is "for private use only", with a sort of legal line that would state that any commercial activity done with the software would be prohibited. The fee for this version would have to be more affordable!
 
Sergio:

I don't buy that reasoning in the least. That's why Apple put out Final Cut Express, which is essentially the same application. If people need the greater features that FCE doesn't have, step up to the big leagues and BUY FCS. If people are too cheap to pay U.S. $150.00 for legitimate software to "learn" the application, then they are criminals and should be prosecuted to the fullest extent of the law.

Stealing is stealing and it is wrong and those of us paying the full ticket for our tools to make a living are really paying for all of these bums worldwide who think it is okay to steal someone else's hard work. To hell with them.

Dan
 
"Stealing is stealing"?
C'mon, who here doesn't suspect that Apple has a pretty smart business model: they come up with an editing program that only works on their computer and works faster and smoother on their pro line. I've been in a few production offices that are all swinging mac pros that cost much more than their PC equivalent because all the new editors use FCP, at home on their macs with their bootleg FCPs. And each of those FCP's in office is licensed. Apple's never going to say it out loud, but for a thousand dollar program, they couldn't have thrown a dongle in the box?
Avid was too pricey for too long, and premiere just reeked for a few years, and FCP is swallowing up market share against the PCs. But Apple is a hardware company, and a smart one at that.
 
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