dvpixl
Veteran
I think Canon would be pleasantly surprised with how much more money they would make if they decided to make the leap and merge their video department with their DSLR department.
the RED is already doing that. If Canon did the same thing at a level that needs to satisfy current pro, indie and amateur filmmakers, they would have to directly compete with RED and give us identical performing cameras for a lot less than RED. Unfortunately, that isn't going to happen.
And I doubt it is in their best interest to create an uber camera.
In a way, I am glad they aren't in that kind of business because then it would be mediocre and would be obsolete in 6 months.
Also dont forget that many photographers have no desire to get into the video business.
Also many of them and other passive hobbyists wonder why there is no auto focus and call that lame. They also dont really know how to follow focus - probably dont even care for it as a skill to obtain and take it for granted.
it all comes down to who understands what is happening with technology and why a DSLR video looks better than regular video.