The way I bet it works is you'd have to buy Red accessories. That's how it's gone with Red One. So the CAMERA BODY could be $3000. But you'd have to buy Red CF cards. Red cables. Red LCD. You can bet it's $3000 WITHOUT an LCD. And without a handle too. ;-)
This is probably correct. I think everything is gonna be proprietary for the camera which forces the owner to purchase everything directly from RED. You'll need at least 3 CF cards, an LCD, your cables (the Lemo cables are very durable!) and the cage setup. You could easily be looking at 6k out the door for a complete ready-to-work package.
Which still isn't, in anyway, terrible.