I'm barely starting to get into the competitive world of music video/commercial/independent film making. And as I'm building up my reel-work, I'm trying to find the best way to market myself. I'm planning to get a website up and running as soon as I get finish some of the next few projects i've been working on (so I'll have some work to show).
I've been taking mental notes from what I see from the professionals here on dvxuser. I see some who market themselves (their full name) as the artist (mainly DP's that shoot with their own equipment, but also produce their projects). Then I see others where they have a company name like "_______ Productions" or "_________ Music Videos".
I'm trying to figure out which is a better route to take? Coming up with a company, or using your own name. I feel like some clients would be more likely to seek a company over a name, feeling that a company sounds more like a reputable crew. But on the other hand, I think some clients might seek a name over a company, feeling that an individual would have his/her own creative way of working.
Can anyone give me some personal advice as to which way is better for business?
I've been taking mental notes from what I see from the professionals here on dvxuser. I see some who market themselves (their full name) as the artist (mainly DP's that shoot with their own equipment, but also produce their projects). Then I see others where they have a company name like "_______ Productions" or "_________ Music Videos".
I'm trying to figure out which is a better route to take? Coming up with a company, or using your own name. I feel like some clients would be more likely to seek a company over a name, feeling that a company sounds more like a reputable crew. But on the other hand, I think some clients might seek a name over a company, feeling that an individual would have his/her own creative way of working.
Can anyone give me some personal advice as to which way is better for business?
