Well, I've sold my creative soul for gear and cash. I feel dirty.

That means you undercharged. If you charged properly then whether you like the music or not wouldn't matter.

i agree. if your rates are where you want them then just suck it up and do the gig unless you don't need the money.

if you're rates aren't where they should be then it's your own fault. i'm sure hype williams, and the other tons of music video directors that have done a million music videos didn't like every last song, but i'm sure they never complained when it was time to cash that check either.
 
yes, in other words, if you need the additional motivation (loving the job) to make it, it means you are too cheap.
The price of your work should be enable to justify you to do it.
Loving what to do is just an additional reward.
 
Welcome to the club. You should look at Hugh Macleod - Gaping Void. He has a great view on creating for sex or cash.
 
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