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DDirector

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So, I got a new website up and running and I was just curious as to what you guys thought about it.

*It was just recently created, and there is still a small problem with clicking the links on Firefox. So, check it out on Internet Explorer as it works better. Problem is being fixed.

http://michaelfrymus.com/


There is no Reel available at the moment, so dont be alarmed that the video link doesnt work.

What do you like, dislike, should be improved, etc?

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IF YOUR LINKS DONT WORK, SELECT THEM ONE AT A TIME HERE:
HOME: http://michaelfrymus.com/index.html
REEL: http://michaelfrymus.com/reel.html
SERVICES: http://michaelfrymus.com/services.html *The picture on the services was added temporary. I will be replacing it immediately. It looks horrible. I am already working on fixing the Services text.
ABOUT:http://michaelfrymus.com/about.html
CONTACT: http://michaelfrymus.com/contact.html
 
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The services page uses too many 'I' sentences. It's all about you and what you do; not how you help the client and achieve their goals. For marketing reasons it needs to sell a lot better. It also seems to be a breakdown of the steps of production and doesn't make it clear what you do. Who is this for? Companies who need video production work? Film producers who need a DP? It seems to be both, with little clarity either way. If it's for DP work 'services' may not even be the right word - the service is right there in the name.

When I click 'about' some of the white text is hard to read due to a white spot in the background image. If you have a project history it should be listed here, and if you're going to list your equipment you should explain why it's awesome. There's nothing prestigious about any of the equipment you listed. HDSLR's are cheap and not real video cameras from what I can tell. Reading your page should tell me that they're versatile, provide cinematic image quality at a good price point and stay out of the way, letting the set and the actors take center stage. Especially important with the very inexpensive t2i and it's short list of credits.

It looks fine otherwise, as far as the actual website is concerned, but you really need to think through the marketing angle and what your clients will see. Business classes really seem to be lacking in film programs, unfortunately, so you have a bit of learning to do on that front.
 
Cool cool. Thanks.
The services text was kinda rushed to throw it up on the site. And ever since it was up, I haven't really looked back at it to read it over and see how it was.
I guess I should do that then. Thanks
 
None of the links were working for me, except the reel button, so I can only speak of the look.


The layout is fine. It's a bit boxy and un-kinetic.

The background picture is nice.

My biggest issue with it are the fonts. The font style you used for your name and the word "cinematographer" are great, but the rest are boring and dated.

The background image for the reel button could use some work as well. As it is, it looks stale. Try to find something that fits with the background better, perhaps even think about using a transparent button.
 
I like the nice, large background pics. It makes your site stand out from other sites, more memorable.

A navigation bar switching from one side to the other from one page to the next is kind of a no no.
 
My biggest issue with it are the fonts. The font style you used for your name and the word "cinematographer" are great, but the rest are boring and dated.
Oh, for the font, I too do not really like the standard font. I wanted to use that custom looking font thats on my name and for cinematographer. But, when it was added to the whole site, it looked really weird. The font is best for large letters. The lines should be straight, but on small letters, the lines are all sketchy looking. Like drawn with a pencil, with the opposite hand. Not straight at all.
So, I thought I should just stick with this font and leave the big ones with the custom font.

Not sure how to find a similar looking font so it works on both big and small letters.



HOME: http://michaelfrymus.com/index.html
REEL: http://michaelfrymus.com/reel.html
SERVICES: http://michaelfrymus.com/services.html *The picture on the services was added temporary. I will be replacing it immediately. It looks horrible. I am already working on fixing the Services text.
ABOUT:http://michaelfrymus.com/about.html
CONTACT: http://michaelfrymus.com/contact.html
 
The background image for the reel button could use some work as well. As it is, it looks stale. Try to find something that fits with the background better, perhaps even think about using a transparent button.
I see what you mean. Okay. Will do.

The layout is fine. It's a bit boxy and un-kinetic.
Can you explain?

I like the nice, large background pics. It makes your site stand out from other sites, more memorable.
Cool. Thanks :)

A navigation bar switching from one side to the other from one page to the next is kind of a no no.
Yeah, I thought about that too, but having it all on the same side on each page didnt make it look that original, but it does make it a little hassle having it go from one side to the other, but i didnt think it would be a big deal.
And on some images, it looked very weird if it was on the opposite side, odly.
 
Any advice on how to make the 'Services' sound better?
I am basically stating what I do, so how should I incorporate the client? In the end, aren't I still talking about myself?
 
Any advice on how to make the 'Services' sound better?

Who is your customer? What problem are you solving for the customer? If they have a director, a producer and an editor, why do they need you? What is a cinematographer anyway? It's a rhetorical question but, depending on who your customer is, he/she might not know what that is...and if they don't know what it is they surely won't see a need to buy one. They might just buy a cameraman. A camera operator sounds cheaper than a cinematographer.

Define or identify your customer. Put yourself in their shoes. Ask yourself what you would want to know before hiring a DP/Cinematographer/Cameraman/Set-Designer-Assistant/Quality-Control-Advisor. Then define or identify other key influencers of the buying decision. Put yourself in their shoes. What do they need or want to know? Use the answers to those questions to arrive at stronger service descriptions.

I am basically stating what I do, so how should I incorporate the client? In the end, aren't I still talking about myself?

The simplest way is to context what you do within the problem that will go away if your customer hires you instead of someone else or nobody at all.

An example from your site: "I work with the Director to understand the conceptual research, design and the technical aspects of the project." To what end? Why does the customer care if you understand the conceptual research? What does he/she gain by your understanding?
 
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