Sony Professional now has a new resource to broadcast Sony 4K news, tips and curated playlists of user videos shot on Sony cameras.
Through the transition from HD to 4K capture and workflows, Sony was one of the principal companies that led the charge. Now that 4K, professionally speaking, has 'arrived', Sony is strutting its stuff on a new YouTube channel that focuses on the company's professional 4K products.
The Sony4K channel has recently launched with a collection of videos produced by Sony, as well as playlists of user videos for popular Sony pro cameras, such as the F55 and FS7. According to channel manager Brett Erlich and Dan Perry (Director of the Digital Motion Picture Center at the Sony lot in Culver City), the channel exists to create a community of Sony owners, users and operators at the 4K standard.
