Rendering is Killing Me- Will this option work?

J

jrod81

Veteran
Hey guys
I am shooting website commercials for a law firm. The output is sent to the web developer as 640x320. I am shooting everything in 1080p just to have the option of zooming in and out and what not while in post. Here is my question though- Can I move my sequence settings down to the 640x320 since that is what I send to the web guy anyway? My concern is that if the firm ever wants to put these on TV or on a DVD, I would want to be able to move my sequence settings back up to 1080p for that without loss of quality.
Thanks for the help
jared
 
Nest your 1080 sequence into another sequence that is 640x320 and output that. That way the 1080 cut is intact.

Just remember that if you zoom in on any footage when you goback to 1080 you will lose quality on those cuts.
 
By this logic, if they wanted the 1080P version for DVD or TV, those zoom in's are going to look bad. I suggest that you do what any good camera person does, and shoot good footage. Cover your ground and actually shoot a few takes with different zooms.
 
oh how nice it would be if that was even close to a possibility... these are lawyers and they have no cooth when it comes to dealing with the rest of society... they walk in, give me about 3 minutes and walk out whether we got a good take or not...

bgundu said:
By this logic, if they wanted the 1080P version for DVD or TV, those zoom in's are going to look bad. I suggest that you do what any good camera person does, and shoot good footage. Cover your ground and actually shoot a few takes with different zooms.
Click to expand...
 
It's all about expectations. Be clear that with the little time you have to shoot means they don't have the luxury of higher resolution versions later. I know I feel for you.... I've been there myself.


jrod81 said:
oh how nice it would be if that was even close to a possibility... these are lawyers and they have no cooth when it comes to dealing with the rest of society... they walk in, give me about 3 minutes and walk out whether we got a good take or not...
Click to expand...
 
If its like any lawyer commercial I've seen, its not much different than local car commercials. They'll want a new one every week or whatever, even though its crap, just to be new, I don't think shelf life or 1080p will be much of a difference.

Changing your sequence settings during the edit will kill you in render time even more as it won't match your footage so it will want to render every time you make a cut.

If the client is happy with the product I wouldn't worry to much about trying to improve it. Another option is to bring 2 cameras to get 2 workable angles in the 3 minutes they're willing to give to the project. Make sure you charge at least 2 hours shoot time at your full location rate to make sure they know that your time is valuable too.
 
the firm does wonderful full on production TV commercials... its about a $300k budget point... i have been hired only for web content so of course my stuff is far from that level of dollar and production quality. my issue is that they hired me to do this because it was cheaper for them than having the production company do online commercials for them... of course, the problem is, they don't have a clue what is involved and they think me (as a one man team) can produce the same quality as their TV production company in nashville (CJ advertising). its nuts, its tough, they don't have time for me to even explain that to them, but as of now, the money is good and they treat me fair...
 
jrod81 said:
Hey guys
I am shooting website commercials for a law firm. The output is sent to the web developer as 640x320. I am shooting everything in 1080p just to have the option of zooming in and out and what not while in post. Here is my question though- Can I move my sequence settings down to the 640x320 since that is what I send to the web guy anyway? My concern is that if the firm ever wants to put these on TV or on a DVD, I would want to be able to move my sequence settings back up to 1080p for that without loss of quality.
Thanks for the help
jared
Click to expand...

How long are these commercials? If you are converting your files and have a good computer render times should be no problem. Set up your system first, learn how to edit fast and render your final project which shouldn't take no more than an hour.
 
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