Premiere CS3 come back?

I started a forum earlier about FCP vs AVID, but now after doing some research on the CS3 suite.

Combined with the whole CS3 Master Suite it seems like it can take down FCP and Avid!!

Premiere is so similar interface with AE, and seems to workflow better since everything else or a lot is Adobe...

What are your guys thoughts on Premiere CS3 being a potential serious competitor to Avid and FCP?

Premiere was never taken seriously in the past, was more of a newb/wedding video type of editing thing, but now.. I dunno?!
 
This sounds odd coming from me since I suggested that you check out CS3 in the other thread. However, one point that you shouldn't overlook is to not believe everything you read that the developer puts out there.

Adobe, Avid, Apple, are all guilty of stretching the truth a bit to make sales. As people struggle to make the transition to HD the need to understand how ALL of these applications work together to complete a project becomes increasingly important. The only point I was trying to make was that CS3 offers an affordable solution to learning the importance of workflow.

As Ben pointed out, many opportunities are regional and/or project specific. So you really need to evaluate your own situation, where do you want to live and work, what kind of projects do you want to work on, how much money do you want to make? If you can learn how to edit with any one of these NLE's learning the other two is really not that big a deal.

Also since CS3 will run natively on the Mac Pro and Adobe gives such a great educational discount there's really not much of a reason to not own both the FCP and CS3 suites.

What tools do they teach in the school you attend?
 
adambrochu said:
I started a forum earlier about FCP vs AVID, but now after doing some research on the CS3 suite.

Combined with the whole CS3 Master Suite it seems like it can take down FCP and Avid!!

Premiere is so similar interface with AE, and seems to workflow better since everything else or a lot is Adobe...

What are your guys thoughts on Premiere CS3 being a potential serious competitor to Avid and FCP?

Premiere was never taken seriously in the past, was more of a newb/wedding video type of editing thing, but now.. I dunno?!

I have been pondering the same thing buddy. I think it will make a serious comeback because of designers buying the whole bundle. So basically the flash designers will use it and cross over into the video world.
 
Adobe CS take FCP and Avid down? Hardly. It isn't really a competing tool. I have seen a demo of this and while it is VERY nice, it has its place and its use...and that use will not be broadcast television...where FCP and AVID are dominant. It looks great for corporate video, DVD only releases of sports videos or the like and wedding video. But media management is pretty poor (from what I have seen) and that is pretty vital. FCP was lagging in that area, but has greatly improved.

So I see it as another tool in the tool belt. A tool for a specific task. Avid has its place, FCP has its place and so does Adobe. And while you'll see Avid and FCP in post houses and production facilities for broadcast, I doubt you'll see Adobe there.
 
Shane Ross said:
Adobe CS take FCP and Avid down? Hardly. It isn't really a competing tool. I have seen a demo of this and while it is VERY nice, it has its place and its use...and that use will not be broadcast television...where FCP and AVID are dominant. It looks great for corporate video, DVD only releases of sports videos or the like and wedding video. But media management is pretty poor (from what I have seen) and that is pretty vital. FCP was lagging in that area, but has greatly improved.

So I see it as another tool in the tool belt. A tool for a specific task. Avid has its place, FCP has its place and so does Adobe. And while you'll see Avid and FCP in post houses and production facilities for broadcast, I doubt you'll see Adobe there.

Funny I think I was at that same demo and I thought it was more than capable of challenging FCP in its current stage. Clip notes, Onlocation, and Ultra CS3. FCP has nothing that can compete with those. I could easily see Post houses making the switch to Premiere expecially if they use after effects. Editors are now being judged by what other programs they come with. Everyone can edit a feature in any of the big 3.
 
Why does it have to be an Avid/FCP killer? Why does FCP have to be an Avid killer? With the diversity of indie films, web casts, TV shows for major & non-major networks, corporate productions, wedding/home video productions, and studio films, why can't the various NLE's all find their own place? They have different price points, different options, and different feels. I say let the strength of the editor prevail and he/she chose whichever application they are comfortable with. All the bells and whistles you see listed on spec sheets won't mean didly squat if you don't know how to use the application. Eventually, bells and whistles become meaningless and the skill of the editor comes to the forefront. Will switching to CS3 make you a better story teller than Walter Murch, Dede Allen, or Thelma Schoonmaker?

I am happy to see added competition to the field as hopefully it will make all try harder and listen more when loyal customers make complaints/suggestions/etc. Maybe FCP will see a major overhaul of its media management (I can tell you, trying to use FCP to manage 600 hours of footage hasn't been simple). Avid already seemingly has taken note and hence the development of Xpress Pro and now MC Software only. And where has Adobe been for so long? Now they're back in the picture with great software integration (like FCS). So I say the competition is great, each will find their own niche, and instead of one killing the other, they will just help strengthen each other and make life better for all of us in post.

These aren't the days of linear editing with big bulky machines with mechanical parts that can only advance so far. Everything we're dealing with is constantly changing. As a result no NLE will ever be "perfect" for the current climate. The key will be to find the NLE(s) you can make your skills shine with the most. Really learn your software to its fullest, and then shortcomings or not you'll still be able to do the equivalent of other packages at a high quality level (just see this forum and how many times experienced FCP users offer FCP based solutions for "how do I get it look like this" questions).

cheers.
 
I think you hit it right!

the tools will always change, upgrade, be different

but the key is to tell a great story and the output from the tools, so it doesn't matter if its AVID, FCP, or Premiere

If you can tell a damn good story, edit well, integrate well with other applications/workflow, then you should be fine!

You know what I realized! I've been so damn busy keeping up with technology and haven't even had time to work on my stories and ideas and to put them to life! my portoflio is like a year old now with nothing! because I've spent a year saving up and doing research on technology!! damn what a waste of time! I better settle down with one of these tools and just simple DO IT!!

In my opinon FCP and Premiere closely resemble each other more, making it easy to edit on either! BUT Avid seems like a completely new beast to me! It's taken me a longer time familiarize and be comfortable with the AVID interface. While FCP, Premiere are all similar to Photoshop, AE etc.

Anyhow! Thanks to everyone for sharing your time and insights I really appreciate it!

=)
 
True it comes down to the talent of the editor, but the editor wants to work as fast as possible while minimizing mistakes. That is why some we choose one editor over another. Now the editing software isn't being judged on its own it is being judged by its integration with other programs you use. Premiere CS3 has amazing integration with Photoshop and After Effects at an amazing price point while also being on a mac. If you us photoshop and after effects to create your media then you will want the simplest way to combine those elements. Right now Premiere CS3 has the best integration.
If you use Shake or Combustion then maybe it isn't a big deal to you but after effects users I think will be seriously be tempted to make a switch.
 
Nik Manning said:
True it comes down to the talent of the editor, but the editor wants to work as fast as possible while minimizing mistakes. That is why some we choose one editor over another. Now the editing software isn't being judged on its own it is being judged by its integration with other programs you use. Premiere CS3 has amazing integration with Photoshop and After Effects at an amazing price point while also being on a mac. If you us photoshop and after effects to create your media then you will want the simplest way to combine those elements. Right now Premiere CS3 has the best integration.
If you use Shake or Combustion then maybe it isn't a big deal to you but after effects users I think will be seriously be tempted to make a switch.
This is really the issue, its been a long time since being an editor was all about which NLE you use.

The challenge for Apple is that this level of integration between Shake and FCP is non existent and its not really that much better between Motion and FCP. Also people who have never used CS2/3 tend to focus on dynamic link. Although I use dynamic link quite a bit, even if I decide to render something in AE for example, everything is set up correctly and placing the new element into the PPro timeline is generally two key strokes. No messing around with sequence settings or wandering why it looked perfect in AE but the soft or distorted in PPro. That doesn't happen.

The level of integration between Adobe applications goes well beyond dynamic link. They have developed a single image processing engine that allows ALL Adobe applications to work exactly the same way and even any third party application that uses their API.

This not only opens the applications up to third party developers, which you have to admit is something that Apple refuses to do, but it also really opens up the workflow allowing multiple artists to work concurrently much more efficiently. Plus there is a more intrinsic value to this methodology, the ability to take advantage of economies of scale.

For editors who have used the CS suite you probably have a sense of what I'm talking about. For many FCP users their idea of scalability is to purchase another disk array or copy of FCP. This is the difference between an IT based tapeless workflow and a serial video workflow. You guys can decide which is which. :beer:
 
Integration with other applications is the LAST THING on the mind of people in Hollywood. I'll give you that Adobe has that integration down much better than Apple and Avid, but that is not what sells editing systems. How well it integrates with the existing post processes, and post facilities. OMF support for audio mixers. Media management. Ability to export an EDL that works with DaVinci, Smoke, Flame, Avid Symphony. Ability to bring a show to time and output a perfectly timed show to tape...high quality.

That is what they want. In Hollywood, the editors main concern is storytelling. Can they edit something that is compelling. More and more we are called upon to do more graphics, and knowing how is a plus. Knowing AE, Motion, Shake...those are BONUSES...not requirements.

BUT...there are FAR MORE markets for editing tools than Hollywood...and I can easily see the Adobe CS filling that market. So no...not an Avid or Apple killer. But as VaricamLite said...another tool that can be utilized by an editor.
 
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