New YouTube subscription service is 12 bucks a month. YouTube uses some of the money to pay content producers. The move is on response to ad blocking software.
http://www.theverge.com/2015/10/30/9646024/pewdiepie-felix-kjellberg-youtube-red-ad-blocking
http://www.theverge.com/2015/10/30/9646024/pewdiepie-felix-kjellberg-youtube-red-ad-blocking