Holographic media article

John C Lyons

Veteran
from HD Studio –



Issues & Agendas:
A New Player Lurks in the HD-DVD Shadows

While negotiators representing two large consumer electronics groups try to compromise on a single new high-definition DVD format, a potential new competitor is waiting in the wings for its own Hollywood close-up.

The Blu-ray Disc and HD-DVD formats currently stand as incompatible, competing technologies only months before the Hollywood studios are set to release the first batch of HD motion pictures for the holiday season. Many predict that the public won’t tolerate a format war and will refuse to buy discs with an uncertain future.

Now there’s a third option: holographic storage. At NAB last April, several companies—including Bell Labs spin-off InPhase Technologies, the Japanese start-up Optware, Fuji Photo Film, and Hitachi Maxell—demonstrated new storage technology that leaves both Blu-ray and HD-DVD in the dust.

InPhase, based in Colorado , already has production models. Its first-generation holographic technology holds 300 GB at high transfer rates. That’s enough capacity to store more than 35 hours of high-definition programming on a single disc. InPhase predicted its holographic drives will eventually have capacities that range to 1.6 terabytes (TB) on a single disk.

Holography achieves increased storage capacity by recording through the full depth of the media, rather than just on the surface. Unlike technologies that record one data bit at a time, holography allows a million bits of data to be written and read in parallel with a single flash of light. This enables transfer rates significantly higher than current optical storage devices.

In addition, holographic storage can exist in many form factors. InPhase said it can put 2GB of data on a postage stamp, 20 GB on a credit card, or 200 GB on a disc. This would allow the media to be used on a range of devices, including portable handheld media players.

—M.G.
 
I think it would be hilarious if Hollywood ditched both blu-ray and HD-DVD for hollographic discs =D. It would be best for consumers as well!
 
We can only wish... Just hope we can take advantage of this technology soon, like when we all get HVX cameras and need media for backup.
 
Interesting topic. Do any of you forsee that one day these holographic drives will be built into professional video cameras like miniDV tape decks are currently built into cameras? That would be an increadible advantage for us videographers, cause there will be zero drop-outs & super high-resolution video.

I really want a camera that has holographic technology built in. What about you all?
 
This is a quote from : http://www.inphase-tech.com/news/NAB04262006.html

"Also, Panasonic Broadcast will show the InPhase Tapestry holographic drive, at NAB Booth #C2518, as the ideal solution for the company’s P2 camera."

And another quote :

"At NAB 2006, InPhase will have a range of holographic products and systems, based on its Tapestry technology, at the Maxell Booth #C6932 in the Las Vegas Convention Center, including:

* the InPhase Tapestry HDS-300R drive
* the OvalRock SD Dynamic holographic video disc recorder (H-VDR)
* a 9.6 terabyte holographic video archive solution, that incorporates an asm storage library, the QStar’s Data Protection archive appliance, the InPhase Tapestry holographic drive, and Maxell holographic media
* a 3TB workstation archive autoloader


The InPhase HDS-300R drive records 300 gigabytes (GB) on a single disk with a transfer rate of 20 megabytes per second (MB/s), or 160 megabits per second (Mb/s). The HDS-300R will enable broadcasters to record 35 hours of broadcast-quality (19 Mbps) video on a single disk in 250 minutes (160 Mbps transfer rate). InPhase will begin shipments of the product to OEM customers at the end of 2006.

“We have followed the progress of holographic storage over the last few years, and have found the characteristics of the InPhase Tapestry drive and media to be ideally suited as an archive solution for our P2 products,” said Phil Livingston, vice president for technical liaison for Panasonic Broadcast. “Our broadcast customers have been asking for a long-life, high-density optical product with rapid access, and the InPhase HDS-300R has now arrived. We’re pleased to showcase this revolutionary technology for our P2 customers.”

Does this mean that Panasonic's P2 cards for the HVX200 actually has some holographic technology incorporated into it?
 
But they can't possibly release that now -- first they gotta sell us the same movies again on Blu-Ray and HD-DVD. Only then can they bring in a new format and do it all again! YIPPEEE!!
 
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