Gouge? Did someone say Gouge?

Gouging only refers to overinflating prices on things that are in high demand, such as charging double for generators after a hurricane. This is just price increasing, which will tend to be governed by the marketplace.
 
The problem with that article is that it is blaming the major U.S. movie chains for jacking the price up. But they aren't the ones distributing the movies and setting the price. Movie theaters are nothing more than neon lit concession stands. That's where they make their dough.
 
Except that not all chains are increasing prices. Which indicates that it's a choice by the theaters. At least from what I saw in the first paragraph.

3D movies are already a bit much for very little improvement, there's no way I'd go for an increase on it. It would at least reduce the amount I go, but I know I'm not the target market. The primary target market doesn't care since they're harassing their parents for the money anyway.
 
This is why I don't return my glasses for recycling at the end (and maybe pocket a few extra), I paid extra, I get to keep them (Here we use the cheapo polarized plastic, not the battery powered blinky ones)
 
The polarizers we use here cost about $60 each. They're expensive filters. One theater posts guards outside to make sure they all get turned in. I've never heard of battery powered blinky ones before this.
 
http://www.bestbuy.com/site/NVIDIA+...ci_sku=9635587&ref=06&loc=01&id=1218135445513

They are like your screen on your LCD watch, except when powered they turn the whole screen black instead of just a small part.
So it "blinks" each eye separately, and the tv/monitor/screen shows the pespective for the "open" eye for that fraction of a second, and your brain merges it all together into "3d". It uses an IR signal to sync up the glasses with the image.


These are what we get for our theaters.
real-d-glasses.jpg


real3d.jpg
 
I have never tried the other versions besides Red/Blue, but I think these 10 cent glasses work exactly the same as the expensive ones and even better than the powered ones (less fuss)
 
I've used six+ types of polarized glasses. The first one was 7+ years ago in Imax theaters in futuroscope park (in france). They were huge like a shoe box. Then when they opened the first Imax theater in my area we went to watch superman. The glasses were bigger than the usual glasses but they were still normal glasess with no batteries. Then I went to see up to another 3d theater. There they had some red glassws that had something like a chip that if you stopped looking at the screen they stop being polarized (thy had a like an infrared sensor). Then I went to see Avatar to another 3d theater where they had some black glasses that also had a chip. when I was in canada I went to a 3d theater and there they gave me some polarized glasses that were like the normal sunglasses in shape but had polarizing filters (You coul take this one home).
And I also used another one but I can't remember the specifics. The only one that I could take home was the canadian one, the others had chips and batteries all over then hahahaha so I guess they cost a fortune.
 
I have never tried the other versions besides Red/Blue, but I think these 10 cent glasses work exactly the same as the expensive ones and even better than the powered ones (less fuss)

I'm with you on this, I've used both and the powered ones had a small solarizing effects, as if they had applied a solarizing filter to the whole film (really subtle but I could tell). The other ones were perfect. The ones in the the above photo is the same I used in Canada.
 
I only saw one 3D movie within the past couple years and that was U23D (it really was incredible) and we got those Blues Brothers looking glasses up there. We had NO idea that we were supposed to give the glasses back. I think I still have them somewhere. They can't really cost that much. They are pretty cheapy.
 
This is not gouging, this is exploring what kind of pricing a particular market will bear.

Someone buying a generator or bottled water after a hurricane with few choices where to buy is not in a comparable position to someone faced with higher prices for a movie ticket. If you think the ticket price is too high...

...don't buy a ticket. Your health and safety are not affected by your attendance or non-attendance at a movie. And if enough potential ticket buyers agree with you and vote with their feet and wallets, the prices will come down as exhibitors realize they have to make up in volume what they can't achieve in price.

Really, it's just kind of odd, the presumption that anyone owes you a product or service at the price that you would prefer to pay. I bet that your clients would like you to provide your services at a lower price - do you plan to oblige them?
 
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