Filming in a Mall?

SK3055

Active member
I am a student filmmaker at U. Miami and my partner in crime :kali: (well, filmmaking anyway) is currently writing a script that takes place entirely in an indoor mall. While I'm sure that's very expensive, changing the location to anything else is simply not worth it. Even just eight hours of shooting time would suffice, so I know we can afford something. But we'd like to shoot for as long as possible in a nice, big mall as it will add a lot of production value and be very worthwhile for this particular script.

So my question is, how much should this cost? Has anyone done this before? I am willing to make hundreds of phone calls to Florida malls until I find one that's doable, but first am trying to get a grasp on how much we should expect to pay. After all, we'd like to maximize our time at this location while keeping its percentage of our budget to a minimum. If you have any experience that's particularly relative, I'd appreciate details on what shooting in a mall entails, or tips on negotiating the best deal.

For the rest of it, we will film in various shops, hallways and other places that can pass as being at the same location. We will also add stock footage for cutaways and opening footage if necessary. I'm aware that filming at night is probably our only option, which isn't a problem as extras aren't nearly as big of a concern. But hey, if there was some random reason we could shoot during operating hours, we'd make due with terrible audio. Really, with my modest Protools skills I could still make it sound better than most of our competition. But I know circumstances like that are unlikely and that malls are hard to film in even when closed - after all, they are big businesses whose priorities lie in the best interests of their clients, many of whom are big names.

I am also not as concerned about the legal issues of having trademarks in our shots; Jason Reitman just spoke at my school and he said to just make the film you want to - his most popular short was based around someone going to heaven for killing Ricky Martin's "Livin the Vida Loca" and Jason never got a single call about it, despite the film playing at hundreds of festivals and featuring the song so negatively. I am just worried about how the presence of these trademarks will deter a mall owner from letting us shoot there. I'm hoping presenting documents stating we won't show any in our film (yeah, right) will suffice. And for that matter, I hope having those trademarks won't get us rejected from too many festivals once the film gets made, assuming we're careful not to feature them prominently.
 
I tried to get a mall a few years ago and the red tape I had to go through was astonishing, since most are owned by larger corporations and here almost every mall is owned by the same corporation. They wanted to know EVERYTHING about the film, they wanted to see the script, which was no big deal. I had to have $1 million dollars of insurance coverage which did not cost too much here. and they wanted to charge me $3K per day to shoot anywhere in mall and all the shops would be closed. If I had the budget I would have done it.
 
Your best bet, just like with any store is to do it at night and light it for day. - Through a mall is just a building, each individual store is just renting space. Like Richard said, they'll want production insurance and money to offset costs, esp to keep the mall open at night.

Shooting during the day in a mall or any big, high-end store - not real. They will want a pile of money, or won't want to do it at all.

Try to find an abandoned mall or one undergoing reconstruction. Those are easier to get.
 
or you could break a security officer off with a few hundred and see if he can get you in.:happy:

Yup - and then the only thing left is the property release, since you've already gotten the shot. And the guys signing that are going to be in another state or even country, not really caring post-fact.
 
I tried to get a mall a few years ago and the red tape I had to go through was astonishing, since most are owned by larger corporations and here almost every mall is owned by the same corporation. They wanted to know EVERYTHING about the film, they wanted to see the script, which was no big deal. I had to have $1 million dollars of insurance coverage which did not cost too much here. and they wanted to charge me $3K per day to shoot anywhere in mall and all the shops would be closed. If I had the budget I would have done it.

Insurance is no problem as I get $1M free from my school for any location. $3k is doable, do you remember how many hours they were gonna let you film for one "day" and was it going to be at night while the mall was closed?

Thanks for the responses, guys.
 
Insurance is no problem as I get $1M free from my school for any location. $3k is doable, do you remember how many hours they were gonna let you film for one "day" and was it going to be at night while the mall was closed?

Thanks for the responses, guys.


It was sunday night starting at 8pm until 7am. that is when the mass exodus of 80 year mall walkers are let in.
 
We got a mall once a few years back for free. We wrote a letter the to facility manager. He met with us in person, we told him about the project and he agreed. No contracts, insurance or anything. Now granted we only needed the food court and a public restroom for about 6 hours. His only stipulation was that we had to film after hours. It wouldn't have been possible during the day. You could try and film on a day the mall is closed, like Christmas. Might be cheaper.
 
Or bypass the mall and go for a specific store. Pay the manager some cash and see what they'll allow. Mind you, this will limit you to shots of people coming and in out. You could simply take a small camera and do it on the DL. You mainly only risk being told to stop. also you won't have any lighting save for what you have and no sound unless you do it in post via ADR.

-Nate
 
We got a mall once a few years back for free. We wrote a letter the to facility manager. He met with us in person, we told him about the project and he agreed. No contracts, insurance or anything.

That's awesome, makes me hopeful that we can find a mall with a nice manager :smile:. We'll have to pay for the amount we want to shoot but it would definitely help with negotiations.

Or bypass the mall and go for a specific store. Pay the manager some cash and see what they'll allow.

Yeah, we are definitely doing that as well like I mentioned about filming in stores, hallways and other places. We'll go to other malls and get permission from store owners to shoot particular scenes. But like I said, some of it has to be filled in the main areas of a mall.
 
You'll eventually get the shots lined up that you need. It's all about being persistent, polite and not being afraid to compromise.
 
What about shooting at one store in a strip mall and changing your int. mall locations to ext. strip mall?
 
Insurance is no problem as I get $1M free from my school for any location. $3k is doable, do you remember how many hours they were gonna let you film for one "day" and was it going to be at night while the mall was closed?

Thanks for the responses, guys.

Off Topic, does you school then own your film?
 
What about shooting at one store in a strip mall and changing your int. mall locations to ext. strip mall?

Yeah it's a good idea and we thought about it but, not to give the script away, simply put it just wouldn't work. Luckily my friend has some pretty impressive connections so we'll get the funding we need, but I'm gonna try hard to get the best location and price.

Off Topic, does you school then own your film?

Nope, we have ownership. Though I'm sure there's been others, in the past few years I've only heard of one student selling the rights to his story. It would be a very tricky situation if we sold a film since it's such a collaborative effort.
 
I did this once. The best solution was to find a recently closed mall, there are many, including two near me. Hire a good props person and sent them to goodwil to buy items to stock the stores. You can return it when you are finished for a huge tax break. Also consider a good art director to make signs and things to make your mall look alive and open.
 
The best solution was to find a recently closed mall

That's a great idea. I did this once for a hospital shoot. There was a wing that was closed for demolition and we got to re-dress it for our shoot, couldn't tell it wasn't the real deal. Best part was that it was free.
 
We filmed in an game arcade store in a mall with the manager's permission in advance. On the day of the shoot, halfway through, the store owner showed up and kicked us out. We packed up (very slowly to surreptiously grab a few more shots).

Lesson learned: make sure you're dealing with the correct authority.
 
Awesome, I just found a mall very close to me that is all but closed down (only two anchor stores still operate there). With some clever shooting and set design this could turn out very well. Now if I could just get the property manager to return my phone calls...
 
According to this... http://photojojo.com/content/tips/legal-rights-of-photographers/

"[FONT=verdana,helvetica,arial]Anyone in a public place can take pictures of anything they want. Public places include parks, sidewalks, malls, etc. Malls? Yeah. Even though it’s technically private property, being open to the public makes it public space."

[/FONT]I don't know how much truth there is to this though. As far as I know, it's private property. And I don't know if it translates over to video as well..Maybe contact a lawyer and try to find out. I'm interested in knowing the answer to that as well..
 
Back
Top