Car Shoot Stylized

Re: Car Shoot Stylized

I have used cheap Walmart florescent tubes and string lights inside of a car for a long time. They are excellent ways of giving definition lighting. Florescent tubes are also cool to work with (but be careful with tight wraps of the string lights as they can get hot), and since they are verticle, they can be mounted under dash board, in the back window, and anywhere where you need that all important definition light.

An excellent move that I often use is the fly through. This requires you get a glass company or mechanic to punch the front class of the car, but you lay a track and dolly up to the front and set up a job arm. You start low angle, full shot of the car, then jib up while you truck in. The camera will then enter the interior of the car through the punched glass. Shot some other shots while the glass is punched that might not be possible because of reflection, then replace it.

In car commercials, sometimes it is important to provide a psychological direction for the audience to understand the light. For example, you can get big assed construction lights on their tripods, and use them not only to light the car, but as practicals. The lens flare they cause, their utilitarian look, and bright glaring specular light is often just the thing to contrast the car with.
 
Re: Car Shoot Stylized

I know you are trying to use inexpensive lighting setups but try constructing a large softbox with a four or six bulb fluorescent fixture that can be mounted on either side so that you can move the light over the car from either side. Try leaving the camera still and moving the lights instead. That looks really cool.
 
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