Best product for cleaning lenses

I never worried about cleaning lenses until I shot something outside. Anytime I am shooting outside or have the possibility of light coming into the lens I clean before the job. "Cleaning" is in some ways too large of a word because the lenses are not really dirty so to speak. What we mainly want is to get any specs of dust or moisture that find their way onto the front element so they do not show up as particles when light comes into the lens. A prime example is shooting on a football field at night. Point the camera at the players on the turf and all is well. Get a low shot looking up with the lights in the frame and a dirty lens will have a lot of specs showing.

Simple moisture, wipe and buffing takes care of this. Nothing chemical or heavy duty needed. Shooting indoors most of the time does not require this type of cleaning as the particles are not illuminated and do not show.
 
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