Avid in danger of being delisted from NASDAQ

I thoroughly enjoy my Lightworks experience. It still has a few bugs which will be sorted with the next version. Yes it unfortunately doesn't have a ton of effects (yet) but it just does my editing faster than any of the other NLE's I tried. All I need to add still is AE for, well, duh, effects, and get a FHD screen so I can use Resolve Lite.
 
Avid is $2,500!!! With final cut now $300 and creative cloud out there I can't see why most of us would spend the money for Avid. It's not like Avid's the only "pro" NLE out there. If you're in a huge broadcast environment or have multiple editors, yeah, but what percentage of NLE purchases go to something like that? Besides, at that level $2,500 is not outrageous. But an indy film production? Corporate video production? Music videos? lol.
1) I second about the price. Vegas is around 500$. Compare it to Avid then! You pay for one thing: stability. I've tested Premiere Pro (I even own CS3) and simply don't like it. And as most people keep saying that it's rock solid, I haven't been impressed (loop conforming issues to name one).
2) There's a couple of "Pro" NLE out there. Some are better than other, some works better with people. It all comes down to what you need to do with it mostly.
3) For indy film production, of course, it can't even be an option. But on the other hand, think about long-run investment. It's not because you don't need it today that you won't need it next year. I can't see broadcast stations and other major instalations to change from AVID to Premiere or Final Cut, more if they've been using AVID for a couple years. It's a total change of workflow.
 
Inprogress have you tried GV edius , LW seems to have a lot of setting up to do and for me logical compared to many other NLE systems and it's aproach seems very old and dated imho . Maybe the only thing currently that would atract me to usesing it is that it is for the most part free and cheap if you want the pro version .
 
I thoroughly enjoy my Lightworks experience. It still has a few bugs which will be sorted with the next version. Yes it unfortunately doesn't have a ton of effects (yet) but it just does my editing faster than any of the other NLE's I tried. All I need to add still is AE for, well, duh, effects, and get a FHD screen so I can use Resolve Lite.

Seriously, I think the workflow of the future is going to be Lightworks for editing, AE for effects and Resolve for color correction. Avid could have editing, effects and CC all in one program, but they just refuse to understand the immense value an all in one solution would have in the professional post market.
 
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GavinAbe. I did look at Eduis but I cannot remember why exactly I didn't like/pick it. A big thing for me about Lightworks was that it was set for Open Source, the Pro version is peanuts (even though it is a yearly subscription, I'll always have the latest version available), and that there will be a Linux (and Mac although I'm not bothered by that) version - probably the Linux thing was a big point. I have nothing really against Windows since there still is quite a bunch of software which isn't as refined in Linux as in Windows, but I have an uncanny way of pushing all the buttons which Windows doesn't like. I crashed my brand new laptop at my previous work within a week and I wasn't doing anything weird. As for setup I find Lightworks quite simple to install as well as setup of each project. The newer version on its way has quite a bunch of extra stuff - plus can't wait for the 64bit version - the current 32bit works on 64bit but is slightly slower to startup. I think the main reason I chose Lightworks was more to do with Lightworks than a X versus Y decision. But after working with it I do find it incredibly fast to edit with and I hardly use 10% of the keyboard shortcuts - I found the other NLE's slower for me personally. It is different but after 30minutes I pretty much got it and now it is second nature. Have you tried the newest version or the old Beta version? This is a bit off topic, I think I should make a post about my experience with Lightworks this coming weekend - still struggling to sort out my ADSL line - lightning struck something which needs to be determined.
 
GavinAbe. I did look at Eduis but I cannot remember why exactly I didn't like/pick it. A big thing for me about Lightworks was that it was set for Open Source, the Pro version is peanuts (even though it is a yearly subscription, I'll always have the latest version available), and that there will be a Linux (and Mac although I'm not bothered by that) version - probably the Linux thing was a big point. I have nothing really against Windows since there still is quite a bunch of software which isn't as refined in Linux as in Windows, but I have an uncanny way of pushing all the buttons which Windows doesn't like. I crashed my brand new laptop at my previous work within a week and I wasn't doing anything weird. As for setup I find Lightworks quite simple to install as well as setup of each project. The newer version on its way has quite a bunch of extra stuff - plus can't wait for the 64bit version - the current 32bit works on 64bit but is slightly slower to startup. I think the main reason I chose Lightworks was more to do with Lightworks than a X versus Y decision. But after working with it I do find it incredibly fast to edit with and I hardly use 10% of the keyboard shortcuts - I found the other NLE's slower for me personally. It is different but after 30minutes I pretty much got it and now it is second nature. Have you tried the newest version or the old Beta version? This is a bit off topic, I think I should make a post about my experience with Lightworks this coming weekend - still struggling to sort out my ADSL line - lightning struck something which needs to be determined.

I understand why you when the Linux route, I have to much time and money invested in Adobe and Grass Valley and other windows programs, Also there are near to no users of the LWS program in Cape Town Area or around SA , I am able to get more contract work and free lance work, from other studio's using Adobe and Grass Valley. With Lightworks you are very limited to the plugin's, as for the futrue and the work flow and LWS been the future , this IMHO which does not count much , LWS will have to make large and very big steps to make inroads in to a industry that are very set in their ways and programs and hardware they used. After the FCPro7 and FCPX messup Adobe has filled that hole where FCP7 left off, now as a Adobe users I am able to fine more work(thanks Apple) and many production and advertizing companies use Adobe. This goes with useing Windows and OSi Apple and most of most of the and customer base are industry standard and I cannot see that changing for Linux very soon.

What I like about Lightwoks is that it is mostly free it is very powerful. As for windows7 64bit currently very really have any problems in the last 2yrs .
 
A full version of Avid Media Composer can be had for substantially less if you use the Final Cut Pro crossgrade path.

Avid's price on their website is $1500 for a crossgrade from FCP.
http://shop.avid.com/store/product.do?product=307958492833760

Adorama is selling FCP to MC 6 crossgrades for $699
http://www.amazon.com/Avid-Cross-grade-Apple-Final-Composer/dp/B006Z1HRB8

You can download a fully working 30 day trial of MC and Symphony here:
http://apps.avid.com/media-composer-trial/

1) I second about the price. Vegas is around 500$. Compare it to Avid then! You pay for one thing: stability. I've tested Premiere Pro (I even own CS3) and simply don't like it. And as most people keep saying that it's rock solid, I haven't been impressed (loop conforming issues to name one).
2) There's a couple of "Pro" NLE out there. Some are better than other, some works better with people. It all comes down to what you need to do with it mostly.
3) For indy film production, of course, it can't even be an option. But on the other hand, think about long-run investment. It's not because you don't need it today that you won't need it next year. I can't see broadcast stations and other major instalations to change from AVID to Premiere or Final Cut, more if they've been using AVID for a couple years. It's a total change of workflow.
 
GavinAbe. This might a bit off topic but I will try and steer it towards the topic since it isn't just a LWKS thing. I am honestly struggling to understand, hence I hope you and others can enlighten me on this, how using a specific NLE can get you more work when you are providing a finished project to a client? I must be missing some info regarding this cause I have heard it before but I have also heard the opposite in terms of work - not employment - contract work. Employment work I understand cause you need to fit in with a company and which ever NLE and other software they have adopted in their workflow - but from a contract work point of view for me and my limited knowledge it doesn't quite make sense since you are supplying a finished product.
 
GavinAbe. This might a bit off topic but I will try and steer it towards the topic since it isn't just a LWKS thing. I am honestly struggling to understand, hence I hope you and others can enlighten me on this, how using a specific NLE can get you more work when you are providing a finished project to a client? I must be missing some info regarding this cause I have heard it before but I have also heard the opposite in terms of work - not employment - contract work. Employment work I understand cause you need to fit in with a company and which ever NLE and other software they have adopted in their workflow - but from a contract work point of view for me and my limited knowledge it doesn't quite make sense since you are supplying a finished product.

Not all contract work is just providing finished work to a client. For example, I'm looking at a gig right now to do some remote editing and it needs to be done w/Avid MC 6.5 because that's what the facility uses. I'd get a drive with prepped footage and a template project ready to go, do my edits, get approval and then send the drive back to them. Also, some clients might associate more quality (or prestige) with one piece of software over another. For example, Flame over After Effects or Avid MC over Sony Vegas.


-Andrew
 
1) I second about the price. Vegas is around 500$. Compare it to Avid then! You pay for one thing: stability. I've tested Premiere Pro (I even own CS3) and simply don't like it. And as most people keep saying that it's rock solid, I haven't been impressed (loop conforming issues to name one).
2) There's a couple of "Pro" NLE out there. Some are better than other, some works better with people. It all comes down to what you need to do with it mostly.
3) For indy film production, of course, it can't even be an option. But on the other hand, think about long-run investment. It's not because you don't need it today that you won't need it next year. I can't see broadcast stations and other major instalations to change from AVID to Premiere or Final Cut, more if they've been using AVID for a couple years. It's a total change of workflow.

Just as we were talking about this they went and dropped the price for their new version 7! $999 for the full software, $299 to upgrade from 6.5 and $399 for a legacy upgrade. Much better...

http://provideocoalition.com/ssimmons/story/avid-announces-avid-media-composer-7-at-nab-2013
 
I know we are changing the subject, sorry for this fellows readers ,I will comment and then take it further via PM . I do work at a local satlite broadcaster they have such a large work load, They edit on Adobe, Somebody does a ruff edit then, I would be call in to finsh the work. I go in for a a bit and get the idea what they want , edit a bit on the project, then take the HDD with me to my office and finish the project off and return it back , all they do is link. Other contract work may requrie me to take my NLE to the customer and do the edit at the customer place. Using a non indstury stand NLE becomes a problem in many cases. LWKS maybe be a very good package, but currently does not fit in to most of the industry , for now it is only in a nich corner of the market.

Thanks
Gavin
 
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