648x480 problem

Can someone please explain to me why my "720x480" footage in premiere when exported at 720x480 gets squished with a PAR of .9?

When exporting 720x480 with sq pixels it pillar boxes my image. Showing the original footage unsquished but with a frame size of 648x480.

It's like the footage from my DVX is 648x480 instead of 720x480. PLEASE HELP!

Did my camera record 648x480 or 720x480? I can't recall ever having this problem. It's been quite sometime since I've shot on this DVX though.

Thanks for your time!
 
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