The Goblin Man of Norway - Viral Marketing for Xbox 360 Game 'Too Human'

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young_fast_&_scientific

Active member
Hey guys,

I recently completed a series of viral videos for a marketing campaign attatched to the release of 'Too Human', a game recently released for the Xbox 360.

It's a faux documentary split into three seperate parts, which overall add up to one 25 minute film. It looks at the discovery of a technologically advanced mechanical 'goblin', thousands of years old, in a glacier in Norway.

goblinman1.jpg


Inspired by the films of Errol Morris, Werner Herzog and John Carpenter. Completely shot on the HVX using the stock lens. I also added a simulated bleach bypass look and used the Natress film filter. I'm currently looking at putting all of the parts together as one film, so upon doing that I'll be going back and doing an overall colour correction to bring the film together a little better and address any issues. (a few interview shots are a little too contrasty...even for the older film look.)

NewPicture2.jpg


NewPicture4.jpg


Here's a link to all three parts:

http://norwegianfilmcommittee.org/en/media.html

These videos are also available for free HD download on Xbox Live Marketplace. Just look under 'Too Human'.

Anyways, would love to hear your thoughts! I've used this forum many times to look for some much needed advice while shooting, so I thought I would share this with you all.

Thanks!

Jay Cheel
 
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Awesome, I'll have to download it and see these full-res. I absolutly love the distinct style (pacing, composition, etc.) of these pieces.

And stock shot with the stock lens? Rock on!
 
I loved it, to say the least. I've always been a fan of your work, but this is top notch. The B-roll footage reminded me a lot of Koyaanisqatsi, and so did the music.

The ending was brilliant.

Did you film this in 1080?
 
jbednarski:

Go to the game videos section on Xbox Marketplace and look for 'Too Human'. The Goblin Man videos are actually attatched to the end of the last three developer diaries; parts 3, 4 and 5.
 
Sorry, I must be a noob. There was no games videos link on the site and a search for Too Human or developer diaries turns up nothing. Got a specific URL?
 
jbednarski:

Sorry for the misunderstanding...the videos are available for download on XBox Live Marketplace, which is accessed using an actual XBox 360 with an internet connection. You download it on to your actual system. However, I do believe parts 1 and 2 of the videos are floating around the internet in HD somewhere. A google search should do the trick.

ThunderDownCountry: I don't really have many behind the scenes photos to share. If I dig any up, I'll be sure to throw them up here.
 
could you talk a bit more about your snow shoot. was that real snow or done in after effects? did you shoot it outside? any green screen?
 
Inoran:

The snow scene was shot outside in a real, extremely cold and insanely windy, blizzard. I put a bag over the HVX, and didn't worry about sound because I knew we wouldn't be using any. All of the wind effects were added in post. I shot the snow scene with both a regular and high shutter speed. The opening snow shot is filmed with a higher shutter speed, which helped bring out the snow a little more.

We shot in a park which used to be a landfill. It's got lots of hills, so we picked the highest one and I shot the actors from a lower angle as to avoid any horizon lines. Otherwise, you would've seen a lot of trees in the background. (although for the first 15 minutes of the shoot, it was practically a white-out)

If anyone has any further questions, feel free to ask!

P.S. For anyone in the Toronto area, the full version of The Goblin Man of Norway has been selected to screen at the Toronto After Dark Film Festival.
 
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