Cow in Hell -- Heinz contest

So what's the going daily rental rate for a Holstein? You don't see that in every budget! (c8
 
Oh come on, just a little splash of Ketchup can put the cow at ease... who knew we all have such live-changing powers...
 
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Wow, that water spurt from the eye was especially grotesque. I liked most of it except for the one static long shot of the cow at 2 seconds or so. The rest of the shots worked great for me.
 
yeah that one shot i sgetting redone. it's just that we were in such rush to get teh job done. We shot on Monday, finished editiong on Wednesday. And were going through effects by Satrurda. Then Sunday for the music, and Monday for final sound mix.
 
I think it might be a little morbid for T.V... Great spot, it's just not how you like to picture your burger being made... haha.
 
interesting from an artistic standpoint. but arent these spots intended to SELL KETCHUP? not just scare the bejeezus outta folks!?!?!?

; )
 
I don't think it can win for an American ad campaign.

But I can see someone offering you a well paying job at an ad agency. I would if I were in such a position.

COHEN BROTHERS-ESQUE AD EXEC: This guy thinks outside the box ... way outside ... let's get him a seat at the table and see what he can come up with. None of you have had an idea this original since ... since ... well ever.

Nice job, very original and well executed. But I would expect nothing less from you.
 
I think many of you picked up on the idea that the point was to create something original rather then an ad-ad. The very second my copywriter friend threw it in the air i loved it. The implication of doing something that weird was a big turn on. There are still some timing issues that we'll solve some time this week but overall i'm really happy the way this spot turned out. Recently i did an add for Vegas.com competition and even though it got into top 5 and i got to go to Vegas i still felt it lacked the edginess so this time i made sure we are out there...
 
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