T-R-U-T-H a lesson in advertising

rgdfilms

rgdfilms

Wet poodle
I'm sure you guys have seen the Truth anti-cigarette ad campaigns that have been going on for quite a while in the states - for people outside the U.S. check out thetruth.com to get a sense of what they're doing -

Shot this 2 days ago in downtown LA w/ the HVX - shot on tape and color corrected in FCP to give it 'the look'

enjoyo!

http://hvx200.moctel.com/Users/rgdfilms/truth.mov

p.s. Thanks marc for the space
 
When you say you shot on tape do you mean you shot DV25 mini DV or did you go componet out to a deck?

OMG That is awesome. That is the funnist thing I have seen in awhile. Good work Good Work
 
I shot onto tape, dv25 - I was gonna shoot in HD but then I thought, why, these commercials are all low resolution - plus I ended up shooting 52 minutes worth of footage and I only own one 4GB p2 card -

thanks imgen ! :)
 
Now I have to ask, Did you just do that on a random street corner. If so what the hell did the people walking around think. Some of those crowed shots are priceless.
 
Haha, well we shot all the audio beforehand at griffith park behind a few trees so that no one would bother us - then we went down to 4th street and Park in downtown LA - they weren't speaking through the megaphones - just mouthing it - A LOT of ppl would walk right up to them and stop, confused, not understanding what was really going on - it worked out in our favor, I'll have to post some other funny clips from that day - overall the shoot went by pretty quick, 1 hour to do audio and 2.5 hours of shooting - no cops hassled us either, this camera makes that possible because it's indiscrete

:)

oh yea, spread this video to friends if you like it - i'm trying to hopefully get it on ifilm's viral video - i'm also thinking about sending a copy to thetruth.com for fun
 
Good idea with the audio. I would send it to truth they might get a kick out of it. If you reedit the only thing You might change is with the shot of the gun. it stays on a little long but thats it. also did you ad some sounds in of the feedback/squelch and if so where did you find the sound??
 
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Damn rd that second vid is awesome too. Hey what are you using to edit?? And what you cc with. Looks really good in the fast stuff did you under crank to get the shot or just a high shutter?
 
the high shutter slow-mo is the biz Kneez... Lovely stuff as always. Ya mo prolific than steven soden.. whats his name.
 
Richard.. cheers. Now what about a little Growing pains... or even better... how about Gimme a Break!, Possibly a dab of welcome back Kotter!
 
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